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DRAMA QUEEN: In her first season as creative director at Piazza Sempione, French designer Nathalie Gervais has upped the drama in the brand's ad campaigns by tapping photographer Maciek Kobielski and stylist Victoria Bartlett. The images, which break in the July issue of Vogue, were shot in Hancock, N.Y., and feature red-haired model Elise Crombez. The colors, textures and graphics hail from the northern hemisphere, namely the Black Forest, Scandinavian countries and Siberia, and are meant to evoke a calm strength, underscored by the use of mirrors. Gervais said she chose Kobielski to support a new talent with a strong identity. "We wanted someone that could translate the brand's core identity, luxury, dynamism and self-assuredness. Maciek's work embodied these values," said Gervais. — Alessandra Ilari
That's fabulous, I always like Piazza's ads!
