RIP Pierre Cardin - 1922-2020

Benn98

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Designer Pierre Cardin dies at the age of 98
Tuesday, 29 December 2020
French fashion designer Pierre Cardin, hailed for his visionary creations but also for bringing stylish clothes to the masses, died Tuesday aged 98, his family told AFP.

Cardin, who was born to a low-income family in northern Italy but became a France-based fashion superstar, died in a hospital in Neuilly in the west of Paris, his family said. "It is a day of great sadness for all our family. Pierre Cardin is no more," the statement said. It said after a lifetime spanning a century he had left France and the world a "great unique artistic heritage" and not only in fashion.

Born into poverty in 1922 near Venice in northern Italy, his family emigrated to France when he was a small child. "Italian by birth, Pierre Cardin never forgot his origins while bringing unconditional love to France," said his family.

Building a global fashion brand from the ground up
He grew up in the French industrial town of Saint Etienne and was apprenticed to a tailor in Vichy at the age of 17, already specialising in women's suits. Moving to Paris, he designed the mesmerising sets and costumes for the film "Beauty and the Beast" with poet, artist and director Jean Cocteau in 1947. After a stint with Christian Dior, he had already set up his own fashion label in 1950.

He quickly established a name as an innovator, creating the now legendary bubble dress in 1954. He also broke new ground commercially, ruffling feathers in the fashion establishment for producing a ready-to-wear collection for the Paris department store Printemps. His 1964 "Space Age" collection remains a landmark in fashion history with its cut-out dresses, knitted catsuits, tight leather pants, close-fitting helmets and batwing jumpers.

His global empire had a strong presence in Japan and also signed production deals with Cold War-era Soviet Union in 1978. He also became the first French designer in 1979 to cement links with China. He was also the first designer to hold a fashion show in Red Square in Moscow in 1991, drawing a crowd of 200,000.

His family praised how he had plunged "early on into the flow of globalisation". But the much used and franchised Cardin brand later showed signs of wear and, in 2011, he put his fashion label up for sale although it failed to sell. "We are all proud of his tenacious ambition and the daring he has shown throughout his life," his family said.(AFP)

Fashion United UK
 
Truly sad news for his family. RIP.

Whenever someone dies at such a late age in their life I always think it's not as sad? Because at least they've lived and in Pierre's case he got to tap out from the rat race and enjoy the rewards of all his hard work. Something Karl never got to do.

I'm glad that everyone posting about it refers to the golden era of his brand because that's the true identity of his label. The man's contribution to fashion is immeasurable and it's a pity the brand is no longer relevant today. Especially when you look at how well Paco Rabanne is doing.
 
Iconic French designer Pierre Cardin dead at 98

Cardin's name embossed thousands of products from wristwatches to bed sheets

The Associated Press · Posted: Dec 29, 2020 9:14 AM ET | Last Updated: 35 minutes ago

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French fashion designer Pierre Cardin acknowledges the crowd at the end of a retrospective show in Paris in 2016. The French Academy of Fine Arts said Tuesday Cardin has died at 98. (Francois Guillot/AFP via Getty Images)
Pierre Cardin, the French designer whose famous name embossed myriad consumer products after his iconic Space Age styles shot him into the fashion stratosphere in the 1960s, has died, the French Academy of Fine Arts said Tuesday. He was 98.

A licensing maverick, Cardin's name embossed thousands of products from wristwatches to bed sheets, and in the brand's heyday in the 1970s and '80s, goods bearing his fancy cursive signature were sold at some 100,000 outlets worldwide.

That number dwindled dramatically in later years, as his products were increasingly regarded as cheaply made and his clothing — which, decades later, remained virtually unchanged from its 60s-era styles — felt almost laughably dated.

A savvy businessman, Cardin used the fabulous wealth that was the fruit of his empire to snap up top-notch properties in Paris, including the Belle Epoque restaurant Maxim's, which he also frequented.


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A model presents a cocktail dress from Cardin's spring/summer 1968 collection in Paris. (AFP via Getty Images)
The Fine Arts Academy announced his death in a tweet Tuesday. He had been among its illustrious members since 1992. The academy did not give a cause of death or say where or when Cardin died.

Wearer as glorified hanger
Along with fellow Frenchman André Courrèges and Spain's Paco Rabanne, two other Paris-based designers known for their Space Age styles, Cardin revolutionized fashion starting in the early 1950s.

At a time when other Paris labels were obsessed with flattering the female form, Cardin's designs cast the wearer as a sort of glorified hanger, there to showcase the clothes' sharp shapes and graphic patterns. Destined neither for pragmatists nor for wallflowers, his designs were all about making a big entrance — sometimes very literally.

Gowns and bodysuits in fluorescent spandex were fitted with plastic hoops that stood away from the body at the waist, elbows, wrists and knees. Bubble dresses and capes enveloped their wearers in oversized spheres of fabric. Toques were shaped like flying saucers; bucket hats sheathed the models' entire head, with cutout windshields at the eyes.

"Fashion is always ridiculous, seen from before or after. But in the moment, it's marvellous," Cardin said in a 1970 interview with French television.

Cardin was born on July 7, 1922, in a small town near Venice, Italy, to a modest, working-class family. When he was a child, the family moved to Saint Étienne in central France, where Cardin was schooled and became an apprentice to a tailor at age 14.

He would later embrace his status as a self-made man, saying in the same 1970 interview that going it alone "makes you see life in a much more real way and forces you to take decision and to be courageous.


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Cardin poses in his new fashion space in Saint-Ouen, France, in 2006. (Francois Guillot/AFP via Getty Images)
"It's much more difficult to enter a dark woods alone than when you already know the way through," he said.

After moving to Paris, he worked as an assistant in the House of Paquin starting in 1945 and also helped design costumes for the likes of Jean Cocteau. He also was involved in creating the costumes for the director's 1946 hit, Beauty and the Beast.

After working briefly with Elsa Schiaparelli and Christian Dior, Cardin opened his own house in the city's tony first district.

Source: https://www.cbc.ca/news/business/pierre-cardin-dead-dies-death-obituary-1.5856322 (Because i'm Canadian)
 
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