Stella McCartney S/S 2018 by Johnny Dufort | the Fashion Spot

Stella McCartney S/S 2018 by Johnny Dufort

The shot of the girl (Sophie Rask I think?) in the water is my favourite, the others are a bit meh. Nice to see Karly Loyce in a campaign.
 
I don’t like the cultish vibe. Doesn’t suit Stella’s brand at all.
 
Haven't seen a good Stella McCartney campaign in years. The collab with Weir seemed to do well for her, maybe she should try Wales.
I was never Johnny Dufort's biggest fan so this was going to be a tough sell even on paper. The water shot is fine, but the rest is too try-hard for my liking.
 
The two models in the Blue dresses look like amish women posing for their shared husband on vacation. The shot of the girl in the water is a flop because you can't see the dress, she's literally all washed up. Natalia's head popping out of the sand looks very silly, I feel like she's about to break out in song. This looks very cheap for a brand like Stella McCartney. Would it hurt to bring back Mert & Marcus?
 
The two models in the Blue dresses look like amish women posing for their shared husband on vacation. The shot of the girl in the water is a flop because you can't see the dress, she's literally all washed up. Natalia's head popping out of the sand looks very silly, I feel like she's about to break out in song. This looks very cheap for a brand like Stella McCartney. Would it hurt to bring back Mert & Marcus?

That's not Natalia.
 
What's up with those floating plastic bottles in the video?
 
I like the images in the water, the ones on the beach not so much.
 

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