I love this! Yes, it's not about the fashion seen on this particular picture, it's about a feeling, but this feeling is completely selling me the magazine. And I get an idea of the light summer fashion it could portray inside.
On the other hand it looks really cool (cover is on a matte paper) when I saw it on a shelf in my store. The picture itself gives me very relaxed summer vibes.
It's refreshing they don't want to copy an other edition. They follow their own way and I would always be client for this. Maybe this is the begining of a something we will get used to and appreciate. I've seen so far models with personnality, I can't complain.
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