Vogue Portugal April 2020 by Branislav Simoncik & Renée Parkhurst

Discussion in 'Magazines' started by jorgepalomo, Mar 30, 2020.

  1. jorgepalomo

    jorgepalomo Well-Known Member

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  2. avonlea002

    avonlea002 Well-Known Member

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    You can always count on Vogue Portugal when it comes to the most pretentious cover.
    Just stop with this "woke" sh1t. Vogue is a fashion magazine. If I want to read about world issues I will watch news.

    I understand that they wanted to make a statement but why so literal? They have chosen the laziest option possible.
     
    #2 avonlea002, Mar 30, 2020
    Last edited: Mar 30, 2020
  3. MON

    MON Well-Known Member

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    That's how you make a statement.

    The first cover is stunning.

    Though "Freedom on Hold + COVID-19" would have sufficed. Fear will not stop us was unnecessary
     
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  4. aracic

    aracic Moderator

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    They're trying so, so hard to do their best Franca and each time they fail so miserably because they simply can't pull off what she did.
    It sure is a statement, but it's not a fashion magazine cover. It's beautiful, yes, but it belongs inside and not on the front of a Vogue.

    They do have potential, they just don't know how to do it properly.
     
  5. Srdjan

    Srdjan Well-Known Member

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    Extremely tasteless.
     
  6. Growl

    Growl Member

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    Trying so hard to be cool, wow
     
  7. dodencebt

    dodencebt Well-Known Member

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    Freedom on hold? If they think working from home and not being able to travel for a couple of months is having no freedom, boy are they in for a surprise.
     
  8. pizzicato

    pizzicato Member

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    "Brain On Hold" would be more appropriate for this...
    By March 30, 2020, the virus had infected over 730,000 people worldwide, and the number of deaths had totaled more than 34,000.
     
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  9. SophiaVB

    SophiaVB Well-Known Member

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  10. ivano

    ivano Well-Known Member

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    First picture is beautiful. It reflects the current mood. I don't think there's a bad intention behind this. It looks like a Benetton ad from the early 90s. It's very hard to show something glamorous or happy in such a dark time.
     
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  11. Urban Stylin

    Urban Stylin ɐʎ ʎǝɥ

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    The first comes off too contrived unfortunately then the second just doesnt make sense
     
  12. phungnam96

    phungnam96 Well-Known Member

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  13. slayage

    slayage Active Member

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    I think the first cover is a really pretty one, it caught my attention right away. As literal as it is, I think it’s a beautiful image. The second one I could live without.
     
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  14. russianelf

    russianelf Well-Known Member

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    An obvious cash grab attempt here. Not gonna judge them for that in these trying times, everyone has to somehow earn their coin. But it's all so goddamn boring!
     
  15. Scotty

    Scotty Well-Known Member

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    I knew COVID would be used as a gimmick soon enough..
     
  16. Miss Dalloway

    Miss Dalloway Well-Known Member

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    I think this actually works, the first one.
     
  17. MissMagAddict

    MissMagAddict The future is stupid

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    [​IMG]
    Film kiss with protective mask to prevent infection during a
    flu epidemic in Hollywood. 1937.

    Source | Photo by Imagno/Getty Images
     
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  18. Benn98

    Benn98 Well-Known Member

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    It's tacky. Trying to make money off the pandemic is tacky and tasteless and one of the ultimate things anyone in marketing or PR should NOT be doing right now. The first cover could possibly have passed as commentary, like Franca's VI, but their decision to actually use COVID-19 as a coverline ruined it all. It not only makes the entire effort very literal but also blatantly capitalising on the panic. Franca, for instance, used metaphors to tie in with her themes which immediately alerted passers-by that it's commentary. Maybe because they're not an English-speaking country, they don't get it?
     
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  19. MissMagAddict

    MissMagAddict The future is stupid

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    Franca was a genius at combining fashion with mainstream media in a meaningful way. She understood better than any other eic that fashion is powerful not only culturally, but also politically and economically.
     
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  20. vogue28

    vogue28 Mod Squad Team Leader

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    Not sure I want to be reminded of Covid-19 on the cover of a fashion magazine. It's not like Vogue Portugal are even paying respect to those who it has taken or the medics who're fighting against it (à la Elle France and this week's Grazia here in the UK). Very... questionable.
     
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