Zara S/S 2021 : Abby, Mona & Achenrin by Steven Meisel

Discussion in 'Ad Campaigns' started by guimon, Mar 12, 2021.

  1. guimon

    guimon Well-Known Member

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  2. helmutnotdead

    helmutnotdead Well-Known Member

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    OH MY f*cking GOD.
     
  3. helmutnotdead

    helmutnotdead Well-Known Member

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    I’m getting Karolina Kurkova and Caroline Ribeiro by Meisel and I’m all for it.
     
  4. GERGIN

    GERGIN Well-Known Member

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    Off to a good start to the weekend thanks to this single, captivating, and stunning image.
     
    vogue28 likes this.
  5. TianCouture

    TianCouture Well-Known Member

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    the fact that Zara of all brands in the world continually SERVES with their flawless ad campaigns is just, insulting.
     
  6. aracic

    aracic Moderator

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    Zara you're doing amazing, sweetie! The fact that they just upstaged like each and every single of the top brands campaigns with a single shot speaks volumes.
     
  7. Armani

    Armani Tech Support

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    Achenrin’s on a roll! And what a lovely shot, SO ready to see more.
     
    ForTheImage and vogue28 like this.
  8. MagFan

    MagFan Well-Known Member

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    This could've been done by anyone, even Anna's new "talents". Not even model's face looks good here
     
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  9. Fiercification

    Fiercification Well-Known Member

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    ^ I'm not sure that the image posted by them on Insta is the best quality, but I don't entirely disagree with you. Something about the composition and lighting (that flare...) is just a tiny bit amateur (I'll probably regret saying this).

    At any rate, I'm here for the VI 'New Fantasy' reference (also 'Natural High' from US Vogue, a little bit??). Waiting to see more, like always.
     
  10. Joromana

    Joromana Active Member

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    Hmm.... I disagree. This feels a bit retro to me (in a good way.) The new generation doesn't touch glam like this.

    That being said, if this is a preview, I'm guessing the rest will be pretty striking. This is great.
     
  11. Cute

    Cute Well-Known Member

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    Fabien Baron left a comment on that Zara post so I think he’s definitely invoked in this campaign.
     
  12. DK92

    DK92 Well-Known Member

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    The fact that Zara serves better campaigns than HF brands... We are living the apocalypse!
     
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  13. SRank

    SRank Well-Known Member

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    + Mona Tougaard

     
    guimon likes this.
  14. KeyshiaC

    KeyshiaC New Member

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    The film is much better than the campaign shoot! Thanks for sharing
     
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  15. MagFan

    MagFan Well-Known Member

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    This one doesnt look like Billy Porter at least but still whole thing looks like it came straight from Glenda's last issues
     
  16. vogue28

    vogue28 Mod Squad Team Leader

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    As usual, Zara's advertising campaign for the season is far superior than most high-fashion brands (even with us seeing just the one shot, thus far).

    Very much looking forward to more, just loving how the concept throws us back to Vogue Italia's July 2001 cover story (as @helmutnotdead brilliantly pointed out).
     
    Razjel, Valentine27 and helmutnotdead like this.
  17. mikel

    mikel Well-Known Member

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    Everyone keeps mentioning the VI July 2001 cover story as inspiration. And I get that, but don’t forget the original inspiration: Veruschka!
     
  18. playmo

    playmo New Member

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  19. helmutnotdead

    helmutnotdead Well-Known Member

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    the campaign will be out tomorrow.
     
    GERGIN likes this.
  20. littlekiki

    littlekiki Well-Known Member

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    Wonder if it's just three models: Abby, Achenrin, and Mona? I guess we'll see... kinda hope there's a few more.
     

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