dior_couture1245
Fat Karl
- Joined
- Jan 30, 2006
- Messages
- 9,225
- Reaction score
- 4,753
I like Bella a lot and think she is gorgeous, and I don't even have an issue with her being a face of Dior, but what bugs me is that this continues to solidify how desperate Dior currently is. They're pulling out ALL the PR stops to get as much attention as possible. But without a strong creative director uniting all the product categories and marketing together under one identifiable brand concept, all this hoopla at Dior comes across as such corporate scheming...you can just picture a conference room full of Dior executives brainstorming any and every random and buzz worthy tactic and face to drum up interest in the brand...and truly it's all they have at this point, anyway...the clothes and accessories are abysmal.
All in all, Bella in and of herself for Dior isn't bad, it's just too bad it's such a desperate marketing scheme instead of a conscious choice of a creative director to include her in a part of their vision.
All in all, Bella in and of herself for Dior isn't bad, it's just too bad it's such a desperate marketing scheme instead of a conscious choice of a creative director to include her in a part of their vision.