Brigitte Niedermair - Photographer

iperlchen

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Originally form the southern Tyrol, Brigitte Niedermair has shown her creative talents since adolescence, at first in painting and drawing before dedicating herself to photography at the age of 20, and her speciality of female portraits.

A self taught artist, Brigitte Niedermair has been working principally in fashion since 2000, composing her photographs as if they were paintings.

Throughout her work, both personal and commercial, she questions the feminine condition. Examining traditions, religions and modernity, and applying this to such subjects as abortion and artificial insemination, she proposes a dual vision between the sacred and the profane, asceticism and eroticism, cutural heritage and emancipation..

Magazine publications: Citizen K, Dedicate, L’Officiel, Sleek, Bon Magazine, ...
Advertising: Cerruti, Lancaster, Fabi, Longchamp, Cristal Saint-Louis, ...
Personal exhibitions:
- Bible_Bird and Fire, 1999.
- Ma Donna, 2000.

Magazine: Bon Magazine
Title: Beige
Stylist: Spela Lenarcic
Model: Judith Bedard
Source: MFilomeno & Quadriga

bonbeigestspelalenarcic01ha6.jpg


 
I can definitely see the "painterly" quality in these photos with the soft sort of edges and somewhat grainy focus

i think the muted color palatte really works here as well

thanks for bringing this in iperlchen :flower:
 
i hadn't heard of her before, thanks for the introduction perlchen!
this set of images is divine, so dramatic yet not ostentatious. would make a brilliant theatre set:heart:
 
I love these pictures, especially the third one:heart:


exigeant.over-blog.com
 
"Beauty Queens" for UK Harper's Bazaar May 2015 (Part 1 of 2)

Photographer: Brigitte Niedermair
Stylist: Carine Roitfeld
Hair: Akki Shiarkawa
Make-up: Kabuki
Manicure: Mar y Soul

Models: Ondria Hardin + Jing Wen + Gigi Hadid + Antonia Wilson + Paige Reifler + Anna Cleveland + Kitty Hayes + Laura James

Source: imcmagazine.com

 
"Beauty Queens" for UK Harper's Bazaar May 2015 (Part 2 of 2)

Photographer: Brigitte Niedermair
Stylist: Carine Roitfeld
Hair: Akki Shiarkawa
Make-up: Kabuki
Manicure: Mar y Soul

Models: Ondria Hardin + Jing Wen + Gigi Hadid + Antonia Wilson + Paige Reifler + Anna Cleveland + Kitty Hayes + Laura James

Source: imcmagazine.com

 
Vogue Italia February 2019

Dancing by Myself


Photographer: Brigitte Niedermair
Stylist: Vittoria Ciercello
Hair: Olivier Schawalder
Makeup: Fred Farrugia
Manicure: Julie Villanova
Cast: Katharina Diedrich, Fanny Lesage, Maria Clara



Vogue Italia Digital Edition
 
upload_2019-5-13_12-31-16.png

Self-portrait, with a detail from artist Albrecht Dürer’s Young Hare, 1502



Brigitte Niedermair puts fashion in focus at Venice retrospective

BY TOM SEYMOUR


Brigitte Niedermair is known for portraits juxtaposing female models with the heads of farm animals found in local butchers’ shops, or for arranging fashion-clad legs and hips to correspond to the curve of carrots found in her vegetable patch, or for counterpointing a couture bodice with a still-living clam.

Working with a 4x5 large-format camera, she will spend hours constructing her images before capturing each tableau with just a handful of shots. Niedermair, then, is a unique proposition among makers of contemporary fashion imagery. And perhaps uniquely ambitious.

Ahead of ‘Brigitte Niedermair: Me and Fashion 1996-2018’ which opens today at the Museum of Palazzo Mocenigo, as part of the Venice Biennale, Wallpaper* spoke to the photographer at her home in the Italian Alpine town of Merano. ‘I don’t want cool, I don’t want funny,’ she says. ‘I want to reach eternity with my images.’ The exhibition showcases more than 30 images and still lifes dedicated to fashion, which interplay with the majestic 17th and 18th century decoration of the museum’s first floor rooms. For the show, Niedermair removed a selection of paintings from the Moceningo collection and replaced them with her own images.

Charlotte Cotton, who is curating the Venice exhibition, says eternity may be in reach: ‘Fashion photography has had periods in history where it has successfully responded to what’s happening in the world [and] created larger, iconic and lasting imagery. Brigitte differentiated herself by continuing to work in that lineage.’

Niedermair was born in Merano in 1971. She dropped out of a photography course before moving to Milan and then on to Miami. Throughout that period, she would travel to New York and Los Angeles, working as a casting director in the film and advertising industries, before assisting directors on larger shoots. She got to know many of the models and actresses on the casting call circuit and began taking monochrome portraits of them, borrowing studios usually reserved for rigorously commercial shoots.

‘There were no other women in fashion photography in Italy,’ Niedermair says. ‘I was the only one, so there was no cultural reference for me. It was very, very difficult for me to survive in the beginning. I realised that success is about doing it not once or twice, but for a long period. I had to believe and trust in myself.’

‘You get the sense that she has been extremely resilient and very focused in order to make the kind of work she wants to make,’ Cotton says.

Some might have chosen to keep on with the jet-setting lifestyle and the big-money seductions of the film and advertising industries. But after a decade or two on the road, Niedermair made the decision to return home to Merano.

‘There’s a cultural strength to her character,’ Cotton says. ‘She doesn’t come from one of the major cities that we often associate with the fashion business, but that gives her this openness and generosity, and a very grounded sensibility. She’s pro-women, and she’s genuinely speaking to and for women. That remains a very prized and underrated quality within fashion.’

‘Everything was born in Merano for me,’ Niedermair says. ‘So my art and fashion practice closely relates to my private life here. I grew up surrounded by these mountains – they’re immovable, they look at you, and you look at them, and they’re connected to the sky. It made me care for precise images. And it made me care for light, when there’s so much darkness and ugliness.

‘Fashion is an interesting playground,’ she says. ‘But my art is more spiritual. It’s important for me always to reassess and reread something from the past. All of my fashion ideas start from looking at a classical painting.’

That relationship to nature and the history of art is illustrated in the pitch that Wallpaper* fashion content director Isabelle Kountoure received from Niedermair in the spring of 2014. ‘She suggested we orientate the shoot around the root vegetables she had grown in her garden in Merano,’ Kountoure says. ‘They’re the kind of misshapen, “imperfect” vegetables our supermarkets would routinely reject. But she saw something in them – and she was able to envision how they might correlate to the female form.’

The idea eventually became the series Unexpected Sculptures, a collaboration between Kountoure, Niedermair and artist Lucy McRae. The images were first revealed in Wallpaper’s September 2014 issue – one of eight cover stories that Niedermair has shot for Wallpaper*.

‘In someone else’s hands, it could have been a lame joke,’ Cotton says. ‘But the images are so beautiful. Brigitte gave these gnarly vegetables the same treatment as a Constantin Brâncusi scuplture. It’s such a wry commentary on what imagery in the commercial sector can achieve. But then, when they’re placed alongside her representations of the female form, there’s something brilliantly sexual about them.’

In March 2017, Unexpected Sculptures was followed up with Shape Shifters, a series that juxtaposed the aesthetics of rustic shellfish with designer couture. Hard-shell clams, oysters and sea urchins – ‘which continued to move during the shoot’, Kountoure says – were photographed alongside bustiers from Louis Vuitton, dresses from Celine and coats from Kenzo. ‘Brigitte took these things that are about to decay, and made them incredibly beautiful and climatic,’ Cotton says. ‘She really understands how to make very ordinary things suddenly seem iconic, and that still has a real edge to it in fashion

Wallpaper
 
Wallpaper March 2020



Sweet Spot


Photographer: Brigitte Niedermair
Stylist: Isabelle Kountoure
Hair: Yoshitaka Miyazaki
Makeup: Anna Inglis Hall
Manicure: Ami Streets
Cast: Katharina Diedrich, Kalison



Wallpaper Digital Edition
 
CR Fashion Book #18 Spring/Summer 2021

Buckle Up


Photographer: Brigitte Niedermair
Hair: Yoann Fernandez
Makeup: Tom Pecheux
Cast: ???







CR Fashion Book Digital Edition
 

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