Burberry Prorsum S/S 2015 by Mario Testino

honestly, THEY REALLY NEEDED this Naomi boost, for a collection like this...
 
I suppose when the designs are so impossibly bland, so department-store generic, and the photographer clearly doesn't even bother and just lets the post-production staff wrangle up this airbrush-painting result... the only positive thing everyone has to say is that at least two black models are fronting the campaign. I mean, that's good, right...?

Christopher doesn't care; Mario doesn't care-- Burberry Prorsum is now nothing more than a brand dictated by the stockholders to appeal to as wide a demographic as possible. Nothing more..
 
^^ Exactly! They have insured sales, so why would have to strive? Burberry is not cool anymore. And Jourdan's hair is a huge NO, it makes her face looks not clean.
 
^ I agree about the hair! There's something wrong with the colour as well. She needs to have it back to black.
 
Uh huh.


You might think that a model of Naomi Campbell's stature could pretty much write her own ticket to whatever fashion campaign she pleases. Not so, according to a primary source on the matter: Naomi Campbell herself. She tells Yahoo Style that, prior to her Burberry campaign with Jourdan Dunn, she imposed a go-see on herself.

Mario (Testino) and Christopher (Bailey) came up with this idea of having myself and Jourdan be the two girls for Spring/Summer 2015, and when I got the phone call I was like “No, I don’t believe this, it’s probably not going to work out.” I called up Mario and I said, “I want to come on a go-see, I want you to see how I look.” So I did a go-see for Mario! At 44 years old!

Naomi Campbell: the humblest of supermodels.



nymag
 
^^^ Ahahaha...

Nice try Naomi's PR. Anything to try and give some warmth-- some personality, to an otherwise impossibly bland, lazy campaign, I suppose.
 
Hahaha, a bit too late for humility! Nobody will buy that, Naomi. Kudos though for trying to drum up a 'sound bite' for this lukewarm and forgettable campaign.
 
Naomi Campbell: the humblest of supermodels.
nymag

I just about rolled on the floor laughing at this. :rofl: :rofl: Nice try, Naomi, but 1) hell hasn't frozen over (yet) and 2) touting about your own humbleness isn't really humble, wouldn't you agree?
 
^they should have left Naomi´s face unretouched, she looks great on the vid imo :smile:
no silly contacts for her, yay!
 
I absolutely love how they decided to lay this out in print. Alongside the shot of Noami & Jourdan is a blank white page with the Burberry emblem in black which looks really eye-catching, refreshing and compliments the colours of the campaign perfectly, I love it!
 
Snore as usual. I walked past one of their stores today and remained entirely uninspired even by their expensive windows.
 

worldmags.net
 
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