Carolina Herrera S/S 2015 : Josephine Le Tutour & Elisabeth Erm by Willy Vanderperre

[khyrk]

CAROLINA’S TOMORROWLAND: Interestingly, I.M. Pei’s modernist glass pyramid East Building at the National Gallery in Washington clarified Carolina Herrera’s vision for her spring ad campaign. En route to the Andrew Mellon-bequeathed museum, the designer was taken by how the architect’s triangular structure reflected the blue skies and environs creating a kind of “futuristic garden.”

With that notion in mind, Herrera called upon Antwerp-based lensman Willy Vanderperre to lay the groundwork, so to speak. Models Josephine Le Tutour and Elisabeth Erm were planted standing strong on a set composed of mirrored triangular shapes and vibrant green moss-covered linear forms, canopied by a picture-perfect sky. The effect is in sync with Herrera’s spring collection, which was based on the color code of a flower, a simple bloom digitized into a spectral palette of crisp color paired with black and white.

Vanderperre’s ads will debut in March fashion and lifestyle magazines, and behind-the-scenes video footage and images will be revealed via the brand’s social media.

wwd

 

[Benn98]

I'm super glad for these girls and they look great, but it's time for a change at CH. This looks too similar to Greg Kadel's campaign. Willy is not a great fit!

 

[Nepenthes]

Perfection!

 

[thib17]

Happy to see Josephine in a new campaign.

 

[thatsfierce]

Love it! Can't wait for more. And YES for Josephine and book another campaign

 

[fashionlover2001]

Nice campaign! :-) I like it!

 

[poison84]

pinterest cherrerany

 

[Benn98]

Now I need to see the full runway collection. The latest shots are spectacular!!

 

[Emmanuelle]

Cool but not extraordinary

 

[gossiping]

this is very stale

 

[LJYingLM]

HQs






wearesodroee

 

[Vitamine W]

It feels like they shot this in a freezer, so cold an detached. Not a fan.