Chanel Pre-Fall 2016 : Mariacarla Boscono by Karl Lagerfeld

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Mariacarla Boscono lends her dark Madonna image to the CHANEL Fall/Winter 2016/17 pre-collection ad campaign.

With a translucent complexion, smoky eyes and jet-black cropped hair, her slender silhouette moves dynamically before Karl Lagerfeld’s lens. There’s a 1960s swing in the air. With great contrasting effect, the black and white images highlight a feminine and urban style that plays with fashion while summoning up the great classics of the House of CHANEL.

With a bare minimum of accessories, the CHANEL Fall-Winter 2016/17 pre-collection plays with simplicity to accentuate clothes which are both striking and sophisticated. A light, sassy chic, that’s so terribly Parisian.

Collection available in CHANEL boutiques from late July onwards.

senatus

 

[ChronicKnowledge]

very Robert Longo

 

[VogueGirl8910]

I like the vibe on the campaign, i wanted than MCB will be the star of the F/W ads.

 

[Lola701]

Perfect styling, perfect attitude, perfect model!
This is great.
They haven't done a lot of things to promote their "prefall" lately so i wonder if it'll be a regular thing now.

 

[MON]

I like MCB, I like the concept.. but the execution could have been done so much better. The poses look awkward, and some are even unnecessary. Also, where's the color? The filter took away so much (life, details ++) from the clothes.

 

[Firefly216]

I really like this campaign. MCB looks great.

 

[Sweet rus]

oh I like it. Feels very early 00's! loving the dynamics