Christian Dior S/S 2013 by Willy Vanderperre

[ohmycolin]

Love it. New creative director, new start, new campaign ideas. This has Raf written all over it, but the minimalism totally plays in to the rebranding of the classic house. Beautiful art direction I must admit.

 

[anlabe32]

I like the campaign, I kinda hoped it would look like this and not just a plain white background.
About the cast, I obviously LOVE Daria and I also really like Anna Martynova, but Daiane Conterato is sooooooo done and she takes the prestige down imo.

 

[JessicaKarina]

Omg I loveeeee this, the setting is just lovely and very chic. I just don't like the casting, with the exception of Daria; all the other girls are kinda a miscast IMO.

 

[Ed..]

Love everything (especially the Parisian feel to it), but I wish the lamps don't look so fake

 

[john2elmejor]

HQ



Dior

 

[MulletProof]

Willy's body of work (and I'm not talking only about his Jil Sander phase) has proved that he's perfectly capable to shoot for any house regardless of its size. I think people often fail to see that it's not just about casting, garmets or a photographer but the concept.. art direction, this looks like a clashing of interests, Raf's team combined with the interests/compromises/legacy/teams that are already in place at Dior, and it is evident in the fact that I doubt Willy would experiment too much for this particular gig and this looks nothing like what he's done previously (except for the silhouette emphasis), so his work has obviously been toned down a lot to probably/unfortunately meet certain parameters already established.

I like the humor of it.. the miniature feel and how the colors are being worked almost as splashed dots. Other than that, the search for identity is still going and it's going to take a while.. both sides need to risk it, so that creative freedom actually happens and it provokes something in the viewer, the way the work of all the people involved always has..

 

[gossiping]

wow this is so unexpected I kind of like it, I can't make up my mind but I loved the collection so it'll definitely grow on me

 

[navyvelvetbowtie]

Dior does not look like Dior, I just like that Daria is in it.

80s-90s-supermodels.tumblr.com

Roberta, Renée, Nadège, Anneliese and I beg to differ

 

[xoxoadore]

*do not quote images, please*
80s-90s-supermodels.tumblr.com
Roberta, Renée, Nadège, Anneliese and I beg to differ

I'm sorry but these just do not compare, Raf's clothes are incredibly boring and minimalist and do not go well with this concept because it just looks plain and boring as a whole! The clothes in the vintage ads speak for themselves and don't need anything else to distract from them. In the vintage one it works, in these it doesn't. (In my opinion)

 

[kostadinka]

i don't like it...but i'm glad daiane got dior

 

[navyvelvetbowtie]

I'm sorry but these just do not compare, Raf's clothes are incredibly boring and minimalist and do not go well with this concept because it just looks plain and boring as a whole! The clothes in the vintage ads speak for themselves and don't need anything else to distract from them. In the vintage one it works, in these it doesn't. (In my opinion)

Some of the campaigns Diane Kruger got were far simpler, just a black jacket and a white backdrop. I don't go further into the discussion, but those suits, and the silhouette of the long dresses, is classical Dior.

 

[Greenway]

This IS Dior, its not Galliano's dior obviously but they have moved forward undertaking a new designer, a more minimalist approach which words extremely well. I like it!

 

[Marc10]

I really love it, it has a great artistic statement rather than the plain straightforward ad campaign look, at the same time showcasing the collection and its aura beautifully well. In a way it's what we know from Raf collaboration with Rizzo + Vanderperre but here there's a touch of sophistication and glory from what we expect from Dior. The campaign follows the collection as being one of the best of the season.

PS: YAY at Daiane Conterato being here, she's SUCH an underrated model.

 

[justaguy]

I'm sure Dior hired Willy so that he could bring a new perspective, but I'm struggling with this campaign. Visually, it's quite nice and the casting's great, but I can't wrap my head around this as a Dior campaign. Hopefully it will grow on me.

 

[xoxoadore]

Some of the campaigns Diane Kruger got were far simpler, just a black jacket and a white backdrop. I don't go further into the discussion, but those suits, and the silhouette of the long dresses, is classical Dior.

ok i wasn't even talking about the clothing but the concept its self as various other members have pointed out yes its classic dior shape before galliano, I got that

 

[LagerfeldBoy]

I love the concept, but there's too much of the white space that's overshadowing the rest. Idk, I think a more zoomed in photograph would've been better, imo.
Oh, and I can't believe Daiane Conterato is in this! I mean, when was the last time she was in a major ad campaign? You go, girl!

 

[christian zh]

Dior does not look like Dior, I just like that Daria is in it.

80s-90s-supermodels.tumblr.com

Roberta, Renée, Nadège, Anneliese and I beg to differ

And now let me share with you the 50's elegance of Monsieur Christian Dior.


-operagloves.com

I know everyone has their own opinion, but excuse me...people who says that Raf's Dior is real Dior...Minimalism and THIS? Really?

 

[MulletProof]

Thankfully no one went to bed in the 1950s and woke up in 2013, there were Yves, and Marc, Ferré and of course, Galliano and his theatrics (often parodies of that "revered" elegance) in the middle. No such a thing as real anything anymore, except an aesthetic that's sometimes met, and the average demands of the luxury goods client.

Also too funny people continue to call Raf a minimalist.. not even Marras would do skirts like that.

 

[Dutchhie]

I know this seems like a dumb question but is thier 5 or 6 models in the campaign, I cant really tell

 

[tentalicious]

extremely unbearably boring tbh.