COS F/W 2022.23 New York

[vogue28]

VOGUE.COM

 

[vogue28]

VOGUE.COM

 

[MulletProof]

lol a COS show, what’s next, & Other Stories’?

The great thing about NYFW and that we should all be thankful for, is that it’s so wildly awful, obscenely consumerist with their commodity activism, and.. just a full-on troglodyte-looking nightmare from start to finish that by the time PFW rolls in, you just feel relief and like a fuzzy warm feeling even though it’s s*it, too. It’s like NYFW is a PFW project to not have to work too hard haha

 

[Marc10]

Presenting these clothes in a show really does a disservice to them. COS is nice for what it is, and it looks much better in lookbooks where you can't look at the clothes that well. Here it's all the the open, especially the quality of the materials. Dumb move.

 

[YohjiAddict]

I can feel how scratchy that felted wool is from just seeing the thumbnail. The color palette is a disaster: mustard, neon green, brick red and magenta? Really?

 

[SophiaVB]

Presenting these clothes in a show really does a disservice to them. COS is nice for what it is, and it looks much better in lookbooks where you can't look at the clothes that well. Here it's all the open, especially the quality of the materials. Dumb move.

I feel the same. Whatever design/merch decisions they've been making for the last few seasons have actually been nice. I've been buying for staples and enjoy going to the store for some closet fillers but you really can't sugarcoat that it's a high street brand and the show just made it more obvious...

 

[Deleted member 7575]

lol a COS show, what’s next, & Other Stories’?

The great thing about NYFW and that we should all be thankful for, is that it’s so wildly awful, obscenely consumerist with their commodity activism, and.. just a full-on troglodyte-looking nightmare from start to finish that by the time PFW rolls in, you just feel relief and like a fuzzy warm feeling even though it’s s*it, too. It’s like NYFW is a PFW project to not have to work too hard haha

H&M used to do a show during PFW.

 

[Lola701]

Is the couple who was at Nina Rucci involved in this?
I don’t know if this show is a good thing for COS. I think that dressing influencers for FW and having a little event/store opening would have had the same impact.

But this show really highlights the anonymity nature of the majority of those NYFW shows. In terms of quality or design, COS is at the same level and even sometimes superior to a lot of things shown at NYFW.

It’s interesting to see that they have Paloma on the runway. I wonder if that means that they have extended their sizing?

 

[YohjiAddict]

^I thought I was the only one seeing the similarities with Nina Ricci: The bucket hat and long scarf fetishism plus that checkered coat that looks like an exact replica of a style they showed for their debut.

Rather confounding since I don’t believe that’s a good place to be copying from…

 

[Phuel]

Presenting these clothes in a show really does a disservice to them. COS is nice for what it is, and it looks much better in lookbooks where you can't look at the clothes that well. Here it's all the the open, especially the quality of the materials. Dumb move.

You’re coming from an educated/experienced/critical position. The demographic that such press events like this is targeted towards don’t know any better, don’t care at all: They only see that the corporate brand that they’re shopping from is now a major event and presence at NYFW, with an audience of people that they likely admire, and merch worn by models that they probably adore. That’s all they care about. And these corporations know it. It’s why they can so blatantly parade such poor merch.

Just the closing with Paloma is all that matters to many of this demographic because she represents everything to them about how “inclusive and diverse” the industry is supposedly now— instead of how calculated, how pandering to optimize profit and profile the industry really is, more than ever. The poor craftsmanship and poor quality of the merch isn’t important at all. Just that Paloma is closing the show— wearing a dress that they can easily afford.

(BTW Mullet, when there was a fashion week in my neck off the woods, Sears and a supermarket clothing bran [produced by the owner of the president of fashion week] were major shows— and they sold out… I kid you not…)

 

[Blanche DuBois]

I dont care about this show but I know when im at their store i love the items... Why so much Black pieces? I prefer when they do chocolate or navy