She was originally told she was too ‘athletic’ for fashion, but model CRISTA COBER’s career is stronger now than ever. She talks to EVE CLAXTON about happiness and staying true to herself.
At the age of 30, model Crista Cober is having a moment – an unusual circumstance for a woman in an industry where the latest It girl is usually just entering their twenties.
“It was one of those instances of feeling like the total kid bouncing around in the room,” says Cober. She is describing her experience of starring in the recent SS15 Balmain campaign shot by Mario Sorrenti, alongside some of the biggest names in the business including Joan Smalls, Isabeli Fontana, Rosie Huntington-Whiteley and Adriana Lima. The plum role was followed by photographer Steven Meisel hand-picking her for a Vogue Italia editorial featuring Edie Campbell and Gigi Hadid – Cober’s fellow ‘models of the moment’ – and industry legend Stella Tennant.
Not that Cober is letting the attention get to her. Over lunch at a bistro on New York’s Upper West Side, not far from the apartment she keeps nearby, it is easy to see why both Meisel and Balmain Creative Director Olivier Rousteing are enamored by the Canadian model. In the late afternoon light, she positively glows. Her bright eyes are intensely blue, there is a healthy dose of freckles across her makeup-free features, and her extraordinary bone structure brings Christy Turlington to mind.
Despite her evident beauty, it has taken a little while for Cober to reach the international success she deserves. When she first started modeling in the early 2000s, after being scouted at a shopping center in Wellesley, Ontario, there were naysayers. She can still remember the trip to Paris when she was 18, where agents told her: “Your face is great, but your body is too strong and too big. We don’t really know what to do with you.”
“At the time I was incredibly strong from swimming,” says Cober, who had attended boarding school on a swimming scholarship. She returned from Paris, wisely realizing that her body shape and size was a matter of genetics, not choice. “I just thought: it’s my body and I love it,” she says.
Cober continued to model, working mainly in Canada before returning to Paris in 2009, at which point her international career finally clicked into place – just as the world was catching up with the not-so-revolutionary concept of strength over skinniness. Since then, she has worked continuously, starring in campaigns for Topshop, H&M, Armani Exchange and Gap among others. It’s an impressive feat for a model who, until recently, had almost never appeared in a runway show.
“I did a show for Anthony Vaccarello a couple of years ago,” she explains, “and I loved it. But for shows, the size of your hands, your wrists, your shoulders – all of that is important.” Cober recalls an incident when a sleeve was too small for her hand. Now, thankfully, she is at a point in her career where “people collaborate to make it work. I mean, it’s my hand! I can’t change that.”
Much of Cober’s simple matter-of-factness, it seems, stems from her upbringing in a rural area of Ontario, better known for its farms than its fashion scene. “My family has been in Canada for over 300 years. They were settlers who traveled in covered wagons and started farming,” she says of her pioneering roots. When it comes to fashion, it is the opportunity to roam and see new places, along with playing a part in a creative field, that drives her: “From as early as my mom can remember, I couldn’t sit still. I want to constantly be exploring. One of the bonuses of this career is that you’re always going. I still love it. If you like watching people, and if you enjoy seeing how things are put together in different ways, fashion is never boring.”
Cober exudes the kind of easy confidence that comes from being content with her work and in her skin. Last year, she married an old friend from Canada, a landscaper who builds custom motorbikes. The pair recently bought a home together – a loft in an up-and-coming neighborhood in Toronto – although Cober is now so busy with work, she is rarely able to be there for more than a few days.
When it comes to style, Cober is a true minimalist, favoring everyday staples like men’s dress shirts and blazers borrowed from her husband. “I’m very masculine and un-put-together,” Cober says. “Fortunately, one of my favorite things is being styled by people who are passionate about fashion and know what they’re doing!”
Today, she is dressed in a vintage Dior sweater (something she found in Amsterdam), high-waisted Acne Studios jeans and R.M. Williams boots, a typical off-duty outfit that is perfect for getting around on her newly adopted mode of transport – a longboard: “I love it! It came really naturally to me.”
So what does the future hold for Cober? “I’m excited to take a bit of time in a couple years and start a family – then to travel with them,” she says. She does admit, however, to musing on going back to school and getting a nursing degree, to become a midwife: “It’s something I’ve wanted to do ever since I was young.”
Not that Cober is planning on giving up modeling anytime soon. Like the longboard she rides around town, for now, she is happy to go with the flow.