Djimon Hounsou tapped for Fall 2007 CK underwear campaign

[kimair]

from fashionweekdaily...

Following a stellar campaign that starred international soccer star Freddie Ljungberg, Calvin Klein Inc. today announced that it will feature Oscar-nominated actor Djimon Hounsou in its Fall 2007 Calvin Klein Underwear advertising campaign. The African-born, award-winning actor, whose muscular physique stood out in such films as Amistad, Gladiator, and most recently, Blood Diamond, will be featured in a global print and outdoor campaign supporting the launch of the brand’s latest product line, Calvin Klein Steel.

The Fall 2007 campaign, which will be shot in late March or early April, will appear internationally in more than 20 countries, with print and outdoor media timed to coincide with September 2007 magazine issues. Hounsou is the ninth man to be featured in a Calvin Klein Underwear campaign and the first actor in over a decade.

“We are energized by the prospect of working with a talent such as Djimon Hounsou,” said Bob Mazzoli, chief creative officer of Calvin Klein Underwear. “Together we will celebrate the 25th anniversary of Calvin Klein Underwear and yet another ground-breaking international product launch, Calvin Klein Steel, in Fall 2007."

 

[Spike413]

Interesting choice, I can't wait to see them.

 

[Faith Akiyama]

Oh very nice B) I'm guessing that shot of him in the ring in Vanity Fair March worked wonders for him

 

[kissmesweet]

yahoomovies.com

I'm sort of looking forward to this!

 

[jadedomega]

Calvin Klein Underwear Fall 07: Djimon Hounsou

From fashionweekdaily.com

Following a stellar campaign that starred international soccer star Freddie Ljungberg, Calvin Klein Inc. today announced that it will feature Oscar-nominated actor Djimon Hounsou in its Fall 2007 Calvin Klein Underwear advertising campaign. The African-born, award-winning actor, whose muscular physique stood out in such films as Amistad, Gladiator, and most recently, Blood Diamond, will be featured in a global print and outdoor campaign supporting the launch of the brand’s latest product line, Calvin Klein Steel.
The Fall 2007 campaign, which will be shot in late March or early April, will appear internationally in more than 20 countries, with print and outdoor media timed to coincide with September 2007 magazine issues. Hounsou is the ninth man to be featured in a Calvin Klein Underwear campaign and the first actor in over a decade. Other past Calvin Klein Underwear models have included Ljungberg, Mark Wahlberg, and U.S. Olympic pole vaulter Tom Hintanhaus. “We are energized by the prospect of working with a talent such as Djimon Hounsou,” said Bob Mazzoli, chief creative officer of Calvin Klein Underwear. “Together we will celebrate the 25th anniversary of Calvin Klein Underwear and yet another ground-breaking international product launch, Calvin Klein Steel, in Fall 2007."

http://www.fashionweekdaily.com/news/fullstory.sps?iNewsid=405912&itype=8486

 

[kimair]

merged...

 

[Jacque Marcel]

I like Ljungberg and Travis' ads...I guess we'll see how this turns out.

 

[arlekindearrabal]

i think he is kind of 'beefy' for ck... i guess they will make him cut up that six-pack a bit more... looking forward to these, too

 

[Joseph26]

that's not new to him, he did underwear campaigns 17 years ago photographed by Herb Ritts.

 

[jjbunny79]

^ all i can remember is that he use the shovel thing to whack the guy who abduct his son untill there is blodding spalsh from the movie blood diamond ... man that was distracting...

 

[*Bianca*]

wwd

 

[testinofan]

loveed rememberme the old photos of him by Herb Ritts

 

[Salvatore]

Beautiful!

 

[Joseph26]

wwd

that's a copy of what Herb Ritts did with him in the late 80's, who photographed that? how unoriginal!

 

[iyemstoopid]

looove the texture of his skin the ck shot. the ad itself very interesting, its so "bodybuilder"

 

[lalawu]

just like silver surfer

 

[homeboy]

Powerful pose. Can't wait to see more.

 

[vmob84]

oh my.... he's hot!