http://my-affair-with-michael-bastian.fabsugar.com/3563126 Thu, 07/23/2009 - 7:29am by
Michaelrcks
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MICHAEL BASTIAN TO DESIGN CAPSULE COLLECTION FOR GANT
GANT announces today that Michael Bastian, the menswear designer who has lead the return to a new era of all-American style, will design a Fall 2010 men’s capsule collection for GANT, the originator of American sportswear since 1949. This exciting collaboration will be unveiled this winter in New York and other key international markets.
Michael Bastian commented, “I see my version of the GANT guy as the younger brother to the MICHAEL BASTIAN guy. He’s tailored, a bit sporty, and a little more athletic, with a modern edge that feels both approachable and sophisticated. Working with GANT will allow me to reach a larger audience, and together we will provide a modern and workable proposal for the perfect American guy’s wardrobe.”
The 50 piece collection will stand on its own as a symbol of American design ingenuity, a colorful and focused collection of wardrobe essentials that provide polished style at more accessible prices.
The line will encapsulate all classifications, including tailored clothing, outerwear, wovens, knits, jersey, pants, denim, and accessories. Inspiration will draw from GANT’s extensive archives and rich authentic history, fused with Mr. Bastian’s trademark modern take on the true essence of American sportswear. Clothing and accessories prices will be approximately 20% more than GANT’s existing labels.
Ari Hoffman, GANT’s US President and CEO stated, “We can think of no other designer that speaks the GANT language as closely as Michael Bastian does. His interpretation of American sportswear is quintessential. As GANT has grown into an international brand with a global focus, Michael Bastian will complete our journey back to the American sensibility of today’s GANT.”
Before launching his namesake brand four years ago, Michael Bastian held positions within Sotheby's, Tiffany & Co., Polo Ralph Lauren, and most recently, Bergdorf Goodman, where he was the men's fashion director. It was this experience that led Bastian to launch his own men's wear line, MICHAEL BASTIAN. Now in its eighth season, MICHAEL BASTIAN is carried in over 50 retail locations in America, Canada, Japan, Europe and the Middle East. Bastian has been nominated twice for the CFDA Menswear Designer of the Year Award, in 2009 and 2008. He was also nominated for the 2007 CFDA Newcomer Menswear Designer of the Year, and was a finalist for the 2007 CFDA/Vogue Fashion Fund award.
GANT is a lifestyle brand, with an American sportswear heritage, offering modern high quality casual wear with a European touch. The company’s values are based on its authentic American East Coast heritage, dating back its inception in New Haven, CT in 1949. Since then the brand has been further developed, taking influence from Europe, and today enjoys a global presence in over 70 countries with more than 500 freestanding stores. GANT will celebrate its 60th anniversary this fall.
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I don't think I ever knew they made women's clothing ...
