Seriously!? If you were to take last season's campaign pics and muddle them in with this lot you'd barely be able to tell one campaign from the other. Don't they have professionals working with them to deliver innovative concepts?
To be honest, the only thing that I can think of, is that they must have become self-satisfied with their level of success and profit margin, and as a result see no reason to push the envelope or explore new ideas, which is of course incredibly tragic because one feels they could be exploring so much more without taking away from their signature. The brand needs some serious rejuvenation.