Donatella Versace - Designer, Creative Director of Versace

*Socialite* said:
After: Less overt, more mature, slightly subdued (I don't think that Versace will change its entire aesthetic [beaded gowns, form-fitting bodices, draping] because then it wouldn't be very Versace. The introduction of more "easy pieces" doesn't mean a reduction of what Versace is known for.

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the problem is........there arent enough people who want to PAY for clothes like these to give Versace a sufficient profit.
 
Yes, the loudness of the clothes and also the shows themselfs have, well, been toned down a big bit. But the shapes and basics of all the Versace pieces are still the same. And that was what I was referring too...
 
i think that the blue coat, the medusa sandals, the boots, the first dress, the fur coat, all of the pants and the green open-toe pumps are absolutley wonderful... not too crazy about the green sweater and skirt or the pink coat

i love versace and it is the only collection that i truly am excited to see each season. i don't think its outdated or tacky. even when versace was loud and crazy, i thought it was unique and sexy, even wearable at times. and the evening wear is simply the best, i think. versace consistently gets high oscar counts, just look at all the ladies in versace this year. i do hope things turn out better.

oh and btw, when is the website going to be up and running?
 
I think that it will do versace good to shake off the sterotype its gotten over the years, of being loud,bright and tacky. But everyone loves a bit of tack now and then, i wouldnt want it to change too much, so its beyond reconision.
 
I really love a lot of these new pieces. The style of them seems so sophisticated, yet unpretentious. Sort of classic glam. If I had the money I would deffinitely get that first dress, and the bluish coat.... and the pants, and that fur-like coat.

That first dress is very Gerecian Goddess, but more garden party than red carpet (I don't know what I'm talking about, but I mean, those grecian goddess dresses are usually floor sweeping, super glamourous.... this is grecian goddess casual I guess).
 
Does anyone know if Allegra will take over? I would be very interested to see what she would do with the company if Donatella were to take the back burner...
 
I like this collection but dont like the bright pieces... it doesnt really go with the chic feel it has...

I will try and find out if she will take over... i know a guy who's father works for versace in milan and said over the next two years it will become aimed at the younger market... full of colours...
 
Strut said:
Does anyone know if Allegra will take over? I would be very interested to see what she would do with the company if Donatella were to take the back burner...

Here ya go!:flower:

from ContactMusic.com

[font=Verdana, Arial, Helvetica, sans-serif][size=+2]DONATELLA REFUSES TO PUSH ALLEGRA INTO FASHION[/size][/font]

DONATELLA VERSACE is refusing to allow her daughter ALLEGRA to take over the running the VERSACE empire - as she wants her to live a normal teenage life first.

And although the 18-year-old heiress has already inherited half of the company, she is far more interested in completing her theatre and business course in America than taking on the reins at the glamorous fashion house.

She says, "She's young. Fortunately she seems in no hurry to take on that responsibility.

"She's not preoccupied with that, Allegra is very mature for her age but I think it's better for her to concentrate on her studies for now and on living like an 18-year-old should."

20/06/2005 17:32
 
I love the new collection... it is the closet I have felt to the true spirit of Versace in a long time.. I really hope that when Allerga takes over she will recapture the soul of the house...

It is fun, sexy, outragous and has the best cuts and tailoring of any brand in the world.
 
I guess its understanble because once she takes over it will be hers for a long time... i think her collections would be good and cant wait to see them down the track...
 
versace_goddess said:
i think her collections would be good and cant wait to see them down the track...

I think it says a amazing amount about her that she was even as a child Gianni's muse. I look forward to seeing her reign as much as I look forward to seeing Donatella's reign end.
 
i love the new site, the demi ads are hotter than i expected. i also loved watching the video, seeing those dresses in action! the fabric and the draping on the eveningwear is unbelievable. not a fan of the red monogram accessories but alot of the black stuff is really nice. i notice they seem to have cut down all the brands??? and since when is the madison ave. store closed?
 
I have to say i love versace, maybe not every piece but i love the most things!I think they know what they are doing in the company and im not worried at all!people seem so suprised by the new collection but versace changes each season and thats the way i like it!
 
I think Versace has some seriously sexy clothes! However, I don't own anything Versace, I'm more of a Chanel/Prada girl myself. New here by the way, HI!
 
I seriously hate everything about Versace... ...but at least she's trying to turn things around...... Which is not bad. I prefer that, compared to designers who will never change their way of working since they cannot realise how awful they are doing (Armani...).....
 
i miss Gianni. After he died, i stopped buying the brand altogether.
 
Versace Cleans Up Profits

Italian fashion house Versace has slashed its level of debt.


Its losses have been narrowed thanks to a series of asset sales and a 21% rise in first-half retail sales, the fashion house said.


Versace has changed tack this year, softening its brash image into sexy but wearable clothes.


It also aims to develop more accessories, which make some of the juiciest profit margins in the luxury goods business.


Bags and purses only made up 4% of Versace's sales last year against more than half at some rivals.


CEO Giancarlo Di Risio said Versace's debt had fallen to about £23.6m from about £78.8m a year ago and could fall to £13.5m by the end of the year thanks to possible small deals and cost cuts.


Since Mr Di Risio took over the helm of Versace last year, the Milan-based label has sold non-core units such as its perfume arm and watchmaker.


It has instead signed licences for other companies to produce its scents and timepieces.


"There were a lot of microdeals that allow us to focus on our core business of clothes and accessories, which has drastically cut our debt," Mr Di Risio said.


"Versace is no longer a debt-risk company."


Versace, owned by three members of its founding family, made a net loss of £4.7m in the first half on turnover of £100.2m.


Full-year sales were seen coming in at about £202m with a net loss of less than £10m.


The company expects to return to profit in 2007.

*From Ananova.com Business story -14/09/2005
 

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