Ermanno Scervino S/S 2010: Helena Christensen

Discussion in 'Vintage Ads' started by AD011620, Jan 12, 2010.

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  1. AD011620

    AD011620 Well-Known Member

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    Here is the first preview...

    [​IMG]
    fashiontimes.it
     
    #1 AD011620, Jan 12, 2010
    Last edited by moderator Aviar: Jan 12, 2010
  2. ALAUU

    ALAUU New Member

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    Her eyes!!!!!!! She looks so fierce.
     
    #2 ALAUU, Jan 12, 2010
  3. AD011620

    AD011620 Well-Known Member

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    hell i misspelled designer's name... sorry
     
    #3 AD011620, Jan 12, 2010
  4. AD011620

    AD011620 Well-Known Member

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    Yes, eyes are great but look a little too cold for S/S campaign... more winter to me...
     
    #4 AD011620, Jan 12, 2010
  5. vogue28

    vogue28 Mod Squad Team Leader

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    Strong shot of Helena, it reminds me of Heather Bratton's Vogue Italia cover:

    [​IMG]
    source | fashion-iconography
     
    #5 vogue28, Jan 12, 2010
  6. AD011620

    AD011620 Well-Known Member

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    what i like is that she is working out kind of new look... something different from she usually does and have been doing before...
     
    #6 AD011620, Jan 12, 2010
  7. Northern Star

    Northern Star French Chic

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    Oh yes....those eyes:crush:
    This is actually a whole lot better than I expected and it is a very striking advertising image.
    Thanks KissMiss:flower::winkiss:
     
    #7 Northern Star, Jan 12, 2010
  8. IAmLordZen

    IAmLordZen ®

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    Very striking indeed. But the color palette is too "cool" hue-wise, so it doesn't fit the S/S collection much.
     
    #8 IAmLordZen, Jan 12, 2010
  9. VogueGirl8910

    VogueGirl8910 Well-Known Member

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    Is A*M*A*Z*I*N*G :shock:
     
    #9 VogueGirl8910, Jan 12, 2010
  10. AlbertNoir

    AlbertNoir Well-Known Member

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    Bianca Balti has been replaced by Christensen? :shock:
     
    #10 AlbertNoir, Jan 13, 2010
    Last edited by moderator : Jan 13, 2010
  11. MayYing

    MayYing Member

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    amazing eyes..
     
    #11 MayYing, Jan 13, 2010
  12. AD011620

    AD011620 Well-Known Member

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    what is so socking about being replaced by Helena? I like Bianca but campaign was really boring...
     
    #12 AD011620, Jan 13, 2010
  13. The_Ida

    The_Ida In Bloom

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    I love me some Helena.
     
    #13 The_Ida, Jan 13, 2010
  14. AD011620

    AD011620 Well-Known Member

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    there's some information about the whole campaign... from the same web-site

    Helena Christensen for Ermanno Scervino

    13 January 2010
    For the Ad Campaign Ermanno Scervino Spring-Summer 2010 comes to life a video, a new way of thinking about the communication of the brand, with three different sets and three different women images. Starring the top model Helena Christensen, chosen by the fashion designer to give an image that goes beyond the stereotype of the cold model.
    Icy blue eyes, black bob haircut and blue lights… Helena, true icon of the fashion world is simply amazing.
    The video was made in New York by the director and photographer Francesco Carrozzini. E.L.

    fashiontimes.it/en
     
    #14 AD011620, Jan 13, 2010
  15. AlbertNoir

    AlbertNoir Well-Known Member

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    Not at all! But I read that Bianca was confirmed for Scervino few times ago..btw the photographer is the son of Franca Sozzani..:wink:
     
    #15 AlbertNoir, Jan 13, 2010
  16. AD011620

    AD011620 Well-Known Member

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    Ah ok. Thanks a lot for the info:flower:
     
    #16 AD011620, Jan 13, 2010
  17. versustito

    versustito Well-Known Member

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    Is a large photo

    [​IMG]
     
    #17 versustito, Jan 14, 2010
  18. AD011620

    AD011620 Well-Known Member

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    wow thanks Tito... I can't wait to see the rest of the campaign...
     
    #18 AD011620, Jan 15, 2010
  19. MON

    MON Well-Known Member

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    Stunning! Can't help starring at her eyes :shocked:
     
    #19 MON, Jan 15, 2010
  20. FashionPower

    FashionPower Active Member

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    I don't know...I hate when campaigns do not show clothes properly :judge:
     
    #20 FashionPower, Jan 15, 2010
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