Ferragamo Pre-Fall 2025 : Angelina Kendall by Alice Rohrwacher

[chrisand489]

 

[chrisand489]

(Ferragamo)

 

[fashionsavvvvvy]

I thought it would be more dramatic judging on that poster

 

[lhhbl]

Did they try to replicate this with Gisele for D&G? and by "try" I mean, they haven't achieved...

 

[Ninocka98]

well gisele is on othere level, none can compare to her

 

[Gazillion]

I thought that's Lila Moss not good...

 

[yslforever]

lotta ?
edit : how long before David is let go ? Venezia is ultra packed right now and the Ferragamo store is ultra empty...

 

[PDFSD]

Did they try to replicate this with Gisele for D&G? and by "try" I mean, they haven't achieved...

with ferdinando verderi as creative for campaign we can't expect originality nor a strong fashion direction

 

[Royal-Galliano]

i wish it had more of the technicolor richness. it's giving nothing.

 

[prylvi]

marieclaire mexico, the impression

 

[Royal-Galliano]

i wish ferragamo rebranded their classics or at least introduce a new generation of commercial styles. i know they're a heritage brand, but their emblems and bows on shoes and accessories feel so out of touch nowadays. so is their communication: one day it's classy, next day it's edgy. and as if florence needed more tourists, they are playing the nostalgia card, instead of taking the brand to a more neutral, global environment.

 

[Cocteau Stone]

It’s all very grey to greige with the lighting and contrast. And also as @Royal-Galliano says, it’s confusing communication as to what Davis’ Ferragamo is about. This is bit of an out of the blue take on the classics, way different to past campaigns and the shows themselves.

He (or at least they, the Ferragamo team at large) needs to stick to a set guideline when it comes to the look of it all. I’m confused, and I’m not sold at all.