Gucci 'Vault' Summer 2023 by Max Siedentopf

[Zorka]

theimpression.com

 

[VogueDisciple93]

Weird to have two different summer campaigns, though I much prefer Harley's photos.

 

[WAVES]

this weird combination of Michele’s Gucci leftovers and new Gucci does not convince me at all.
also, we know Kering is desperate to maintain their cash cow hence why these desperate accessories ad campaigns but still…

 

[Lola701]

There’s seems to have a bit of confusion at Gucci.
How this campaign makes sense with the story telling of the runway shows and the current summer campaign?

‘This is better than the summer campaign but they needs to get it together!

 

[Nimsay]

Im shook bc I was looking at the coach Pride collection and they have sneakers just like the first shown.

 

[Bernie Flood]

theimpression.com

The evening pool shot was inspired by Helmut Newton’s British Vogue shot with Grace Coddington in the 70’s