Guess Holiday 2016 : Hailey Baldwin by David Bellemere

[vogue28]

wwd.com

 

[Benn98]

In theory this should be a hit, and Haily looks very confident, but I don't like it. Maybe only the 2nd and third shot. I positively despise that annoying blurry effect Bellemere always use for his images.

 

[tigerrouge]

Not all the shots appeal to me, but I do like her in these campaigns, and I wouldn't mind seeing more of her, if they get a photographer who can really capture the spirit of Guess.

I'd call Guess my guilty pleasure, except I feel no guilt whatsoever in enjoying their campaigns. Bring on the unironic small town big hair bombshell look. Put your push-up bra on behind the barnyard, then it's best face forward for the camera.