H&M 2015 Spring: Daria Werbowy by Mikael Jansson

[Anna147]

It seems like, this is really a separate campaign, so I thought I would start a new thread for the spring photos with Daria. (This is my first, so I hope I do it right )
I like the first photo, but not totally impressed with the others and the clothes... Although the video is wonderful!

sources: www.fashiongonerouge.com
Facebook/H&M - Spring Fashion Photoalbum

 

[ALAUU]

Daria is the reason why I hate H&M. She makes the clothes look so freaking good that when I go into the store to look for the same outfit, I am horrified to see what it actually looks like in person. She's truly the perfect model for them.

 

[Emmanuelle]

I'd say it's too commercial for my tastes in term of photography, but well, that's the aim, it's for the giant H&M. I agree, Daria is good for them. But well I like her in edgier campaigns, she is a very talented girl and can make both

 

[congacon]

this must be her millionth campaign for the brand. love the video. love the l.a. vibe!!!

 

[GIVENCHYlover]

Amazing campaign

 

[narcyza]

Even on Daria these clothes look cheap.

 

[Deleted member 1957]

love the mood but the clothes look so darn cheap

 

[Benn98]

I like that it's so commercial looking, as it makes the brand more accessible to a broad range of women. She looks great in all the outfits, and really fits well with Mikael.

 

[vanpersie]

Daria has the ability to make cheap looking chlothes looking damn luxerious.

 

[VogueGirl8910]

The campaign is ok, but seen it the video, looks better in motion than print.