H&M S/S 2024 : Vittoria Ceretti, Anok Yai, Bibi Breslin, Precious Lee & Raquel Zimmermann by Rafael Pavarotti

Great casting! Great photographs. Vogue-esque.
 
Good cast of models, but the photography is a bit off especially for H&M. I'd expect this kind of editing for one of the designer collaborations but the silvery-ness of this doesn't work for the general collections. Really confused as to where the lighting is coming from too.

Surely this is Pavarotti, right? If not, it's a spectacular dupe.
 
You know Vogue is doing something wrong when a H&M advertising campaign oozes more life! Absolutely loving this. Massively here for the cast, the photography from Pavarotti, the movement, the hairography, the poses, the energy... ALL of it! :heart:
 
You know Vogue is doing something wrong when a H&M advertising campaign oozes more life! Absolutely loving this. Massively here for the cast, the photography from Pavarotti, the movement, the hairography, the poses, the energy... ALL of it! :heart:
I think it is just perfection! Great casting.
 
amazing casting, Raquel looks gorgeous! Anok is selling it! And this new girl Bibi is powerful! The video is also great! Nothing bad about it
 

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