Inguna Butane

[voguelover94]

im sad. we dont have express here in AUS

 

[knightley]

Aw, the clothes aren't that great, but Inguna is fabbity fab wonderful!

 

[voguelover94]

inguna's worth it. she sure is fabbity!

 

[izzie stevens]

i didn't dare take any more because... how weird would it be to get caught taking pictures of express marketing by an associate. so i made my cousin take this one.

credit: my iphone.

 

[lovelife]

Who wouldn't stop and just stare at THAT Thanks

 

[voguelover94]

^^ oh how awesome

 

[knightley]

Are there photos or just the three we've seen?

 

[izzie stevens]

there were two window backdrops and a few photographs within the store that were set up as over head marketing, but not all of it was changed, though, at least not in this particular express location because they still had some of their older marketing up. then again, launching an entire flow can take two of three days, sometimes an entire week, so depending on the location, the marketing could all be up, and the marketing can also be very different depending on their floor planograms and mapping. i guess, if anyone else stops by an express they should drop in here and let us know because every store tends to use different marketing by location.

 

[knightley]

Traditionally, a flow in a store like the Limited or Express is done overnight. It starts at close and is run in two shifts. I worked for the brand and can verify they do not take two or three days. For large department stores, like Neiman Marcus, yes, but not for an interior Express. It'd appear they're just not being run on the same tight ship! Tsk! It's easier to be lax, but I had a manager who cracked the whip.

Either way, I'll pop in tomorrow. I need to go to the mall anyway and buy the Prada shoes I am whining about wanting so bad.

 

[voguelover94]

^^ ur soooo lucky

 

[knightley]

I am only lucky if there are new shots in there tomorrow! Hopefully!

 

[izzie stevens]

ahh, flow and the time it takes really just depends on the visual team within the store and the location. (if it's flagship or not has a lot of say in the matter.) but hopefully your local express has more of it's summer one marking up than my local express did.

i wonder if she'll be featured on their seasonal coupons, too, because companies sometimes use different shot for that.

 

[knightley]

Yes, she will be on the coupons.

I believe she'll be doing their fall stuff, as well, but don't quote me yet. I do think Limited Brands will keep her around and have her representing one brand when VS goes again. They did that last time for fall with VS and people recognized her. She's being set up for great things. That's all I can say!

 

[voguelover94]

but she needs to do RL... shes sooooo perfect for it

 

[izzie stevens]

or escada again, or bottega. but i think it was posted in the campaign thread that noorda got bottega.

 

[voguelover94]

ohh she was fantastic for escada.

 

[katherine]

She is the epitome of Bottega Veneta. I always think of her when I hear it mentioned. Her ads were so wonderful but Kim ain't that bad and I think Alyona did some justice. It's one of my favourite brands and yeah, I think she'd be fabulous for it each and every season. She is their icon.

 

[izzie stevens]

maybe bottega will have a three girl campaign again and stick to kim, inguna, and anja again? anja only has de la renta so far, too, so maybe maybe.

 

[voguelover94]

i lust for the day inguna does RL...


ps was lust the wrong word to use?

 

[voguelover94]

maybe bottega will have a three girl campaign again and stick to kim, inguna, and anja again? anja only has de la renta so far, too, so maybe maybe.

that was a v. nice campaign. i still have it on my wall (after quiet a few seasons)