MulletProof
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are you serious? , where'd you read this?.
Sad news this week from Danish-designer Jens Laugesen, who has decided to close his doors on his label after six years.
The 2006 winner of Paris's Andam award, and recipient of multiple British Fashion Council awards, has become the latest financial crisis victim. Laugesen cited a lack of investment and declining sales as the reasons behind his decision to pull the plug.
"I won all the awards possible, had sponsorship in both London and Paris, but you still need some extra funding and it didn't happen," he said. "I am very thankful for all the support I have received over the last six years."
He also created capsule collections for Topshop and eyewear for Linda Farrow Vintage. But, as he concedes, this all adds up to nothing if you can't fund next season's development.
"I'm looking forward to putting my design philosophy into practice, either with my own brand with a structured, grown-up business or in the role of creative director for an existing brand," he added.
Meanwhile, another Danish designer Camilla Staerk has also had her eight-year buisness shut down by Danish fashion company, Bestseller. Poor sales from the spring 2009 line are believed to be the reason behind the decision.
While the economy has had a terrible effect in some ways, namely by putting this man out of business, it was an inevitability with the current state of credit and it is leading to some good things in the fashion world even. Many recent articles are citing the idea of escapism as a motive for buyers, so people are buying stand out pieces again. And Jens Laugesen is talented and knows how to make stand out pieces, so I feel confident that in another way he'll find a way into people's wardrobes again.FLEDGLING design star Jens Laugesen has become the latest credit crunch casually, announcing that his label has folded after six prominent years on the fashion stage.
"I won all the awards possible, had sponsorship in both London and Paris, but you still need some extra funding and it didn't happen," he said. "I am very thankful for all the support I have received over the last six years."
The Danish-born, London-based designer counts some of fashion's biggest prizes among his haul, including the prestigious ANDAM in 2006 and sponsorship from the likes of Fashion Forward and the British Fashion Council's New Generation. Alongside his own-name label, he has also created capsule collections for Topshop and Linda Farrow Vintage - but all the recognition in the world isn't enough, he laments, if the figures don't add up.
"If you don't go 20 per cent forward to make cash flow, you can't fund the next season's development. It's a catch-22 as a young designer," he tells today's WWD. "It's even difficult for the big houses in Paris. I've heard some are down 30 to 40 per cent. And it's not only the houses that have problems: independent retailers are in difficulty."
Despite this setback, however, he insists he'll be sticking around, saying: "I'm looking forward to putting my design philosophy into practice, either with my own brand with a structured, grown-up business or in the role of creative director for an existing brand."