Loewe "Aire Loco" Fragrance: Leah Dewavrin by Eugenio Recuenco | the Fashion Spot

Loewe "Aire Loco" Fragrance: Leah Dewavrin by Eugenio Recuenco

xPedro

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I just saw the ad on TV, I'm not sure if it really is Julia, if it's not mods please edit the thread title

 
What the actual f... how is this Loewe?
She's licking her leg and flashing her v a la Basic Instinct.
..How is this Loewe??
 
The expensive sense of leather and fabrics might be Loewe, but the knee-licking isn't. What is the sales pitch? That this perfume is so erotic that I might be compelled to lick my own knee in front of a interview panel of four young men, in a scenario that looks like a wine-tasting session as masterminded by the freemasons or some other secret society.
 
Based on the name of the fragrance, I can understand why this is so bizarre. My question is how the hell do they plan on actually selling this based off this concept?

Happy to see Leah though.
 
It´s the "crazy air" that makes her lick her knee LOL

Leah Dewavrin



my scan
 
lol what the hell? It's so weird it's kinda good.
 
why don't they play edgy commercials like this in the united states?
 
now it makes more "sense" to why she´s licking her knee... :lol:
I didn´t know about knee fetish, I guess it´s more subtle than other ones to put on a ad :unsure:
 
Finally something new from Leah! Love her!!!

Ah how I wish it was new because I love her too. It's old though, I think from a year ago or something, maybe more.

credits for the print ad btw:
Photographer: Eugenio Recuenco
Creative Director: Eric Dover
Hair: Daniel Matellano
Makeup: Lewis
 
the lengthier version of the commercial REALLY makes me want to smell this perfume.
 
Hilariously arty, I'm dying for this to pop-up on the television in a break between Come Dine With Me.
 

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