LVMH - The Luxury Goods Conglomerate

On another forum that specializes in gossip, there is a theory that Frederic is his favorite child, has the most character traits after him, graduated from the same difficult university. Alexandre is now in his father's black books because of his misguided investments in Beyonce and Jay-Z's liquor company. Most suits were against it, but he convinced his father and now they have to clean up after it. According to articles in the French press, he was also supposed to have some sort of alliance with one suit.
Now there is so some friction probably because of declining sales and lack of vision.
I'm fine as long as the family doesn't invest in Kendall's 818 and Kylie's Sprinter LOL
 
I'm fine as long as the family doesn't invest in Kendall's 818 and Kylie's Sprinter LOL
If Alexandre is lurking here you probably just gave him an idea because that Moet collab with none other than LVMH golden boy Pharrell clearly shows he is lacking in the ideas department.
 
If Alexandre is lurking here you probably just gave him an idea because that Moet collab with none other than LVMH golden boy Pharrell clearly shows he is lacking in the ideas department.
Well, jokes aside and considering I don't drink alcohol, so I don't know much about the wine and beverages sector, I read somewhere that Kendall's brand has quite a good reputation in the business. Furthermore, Kendall is considered the least trashy / tacky Kardashians, so a potential business venture with her would not be that detrimental...I guess. Sprinter, on the other hand, it's just a cash grab from greedy Kylie, it's clear she probably does not know who the CEO of the company is and never spent a single minute in a distillery...
Your statement raises another concerning point though, LVMH obsession with Pharrell, why did he turn into an Arnault right hand all of sudden, especially considering he was a Karl / CHANEL protegè (one of LVMH biggest competitors) for more than a decade? Do leather Speedys P9 sell that well? In terms of virality and fashion relevancy, let's be honest, only his first Point Neuf show had an impact with the damouflage and the release of the P9, LV menswear went autopilot from the second RTW show...
 
Well, jokes aside and considering I don't drink alcohol, so I don't know much about the wine and beverages sector, I read somewhere that Kendall's brand has quite a good reputation in the business. Furthermore, Kendall is considered the least trashy / tacky Kardashians, so a potential business venture with her would not be that detrimental...I guess. Sprinter, on the other hand, it's just a cash grab from greedy Kylie, it's clear she probably does not know who the CEO of the company is and never spent a single minute in a distillery...
Your statement raises another concerning point though, LVMH obsession with Pharrell, why did he turn into an Arnault right hand all of sudden, especially considering he was a Karl / CHANEL protegè (one of LVMH biggest competitors) for more than a decade? Do leather Speedys P9 sell that well? In terms of virality and fashion relevancy, let's be honest, only his first Point Neuf show had an impact with the damouflage and the release of the P9, LV menswear went autopilot from the second RTW show...
I think LVMH suffers (or maybe it's a brilliant strategy, I don't know) from the "if it ain't broken, don't fix it" mentality, which leads to replaying the same tired ideas that have been known to work. This means keeping MGC around for a million years, it means artists collabs with Murakami and Koon (or whatever other artists rich people with no taste are into), it means working with Pharrell because they have been doing so since the early 2000s. I'm sure if Kanye had not gone bat sh!t, he would still be there. Or maybe they just actually like this people and are friends with them, so they work with them. Also we all know Alexandre tries to be an honorary member of black pop culture, so there is that with Pharrell. I think the criticisms we see from 99% of people in TFS in every Dior fw thread can be applied to LVMH more broadly. LVMH is above all a company selling luxury, not a company seeking to innovate or disrupt anything, so as long as it sells and the profits are coming in and the Arnaults get their million dollar dividends, it is working as it should.
 

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