^Such speculations are not due. Nadja Bender has had an immaculate editorial, campaign and print trail since she started out and her abilities in front of the camera, are as strong as her beautiful features.
I'm a Nadja Bender fan, so I'm biased but I think it's a stretch to point out that she only gets campaigns because of personal relations.
Personally, I like the Fendi ads. They seem to go back some decades where the campaigns were simply about the model, a dynamic pose and the clothing.