Loewe to Unveil Spring 2016 Look in London Ad
Jonathan Anderson will scoop his Oct. 2 fashion show for Loewe in Paris by unveiling a look from the spring 2016 collection Thursday morning, U.S. EDT, and posting it on a digital billboard in Shoreditch, the hip East London neighborhood, as fashion week gets under way in the British capital.
Raquel Zimmermann poses in front of a stylized Mount Fuji in a futuristic outfit with a transparent skirt, photographed by Steven Meisel. The campaign also features a previously unreleased vintage portrait of Meisel, and a pack shot of Loewe’s popular Puzzle bag.
The images are subsequently to appear on kiosks across Paris, including in front of Loewe’s Paris headquarters on Rue Bonaparte starting on Sept. 29.