God, these campaigns are so cringey! It's really just ad campaigns in the most literal sense. There's no connection with the girls at all, and based on the clothing and packaging I'd say this was probably for Forever 21.
Interesting to see Cass Bird go mediocre. What happened to the 'female gaze' and 'distinct voice' crap she spewed? Just a way to get bookings, Irm sure.
Cara's campaign must've been shot some time back.