Tiffany & Co. F/W 2015.16 by Mario Sorrenti

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For Tiffany & Co., the little blue box love story extends beyond the traditional husband and wife duo. Following its “Will You?” ad earlier this year, which featured a same-sex couple, the brand is going the unconventional route once again with its fall 2015 ad campaign. This time around, family ties and friendship are highlighted, with images featuring sisters Dree and Langley Fox Hemingway, Doutzen Kroes and son Phyllon, and model friends Crista Cober and Imaan Hammam. Tiffany’s chief marketing officer, Caroline Naggiar, said that casting stemmed from the idea of “unique combinations.”

“The Hemingway sisters are both beautiful, but very different and have a wonderful energy among them,” she said. “[Then], Doutzen is so aristocratic and beautiful but is completely disarmed by this little creature. So, there were all these wonderful moments of intimacy, making it a really joyful shoot.”

The images feature three newly redesigned jewelry collections: Tiffany Victoria, Tiffany Bow and Tiffany Infinity, all updated by design director Francesca Amfitheatrof. The campaign was shot by Mario Sorrenti, and done in black and*white, save for a small touch of Tiffany blue. “This is very rich black and white with a lot of tone in it, and gives us a chance to highlight the subtle color of the jewelry itself against a monochromatic background,” Naggiar said.

Styled by Tabitha Simmons, the campaign was created in partnership with Tiffany’s ad agency, Ogilvy & Mather, and will debut in September books. In conjunction with the ads, Tiffany & Co. will release short films featuring behind-the-scenes footage from the campaign shoot, adding to the “genuine emotion” mentality behind the campaign.“There were so many precious moments that were very subtle, like Doutzen’s little one scurrying under her skirt —*an extremely expensive couture gown —*during the shoot,” said Naggiar. “And the Hemingway sisters just kept themselves laughing throughout the shoot. The video was a chance for us to show all these little connections.”

wwd
 
I like it, reminds me of a past Vera Wang campaign...
but what is this obsession with sisters this campaign season?! :huh:
 
Nice to see Dree back but could do without her sister.
 
Nice to see Dree back but could do without her sister.

Ooh, no please! :lol: I love Langley, always partial to a Hemingway woman. She looks really good in that shot.
I was actually hoping for more Freja, but quite satisfied with the line-up.
 
Nice to see Dree back but could do without her sister.

Langley is actually really stunning when her bangs are off her forehead. She kind of looks like Lake Bell:


Marie Claire US 10.2014. Digital Edition
via Zorka
 
Tiffany & Co. F/W 2015.16 by Mario Sorrenti

Bellazon via iDoutzen

Tiffany & Co

elle.nl
 
Nice ads, but it doesn't look like the Sorrenti's more. Could like than Michael Thompson shot this campaign.
 
Doutzen and Imaan. Lovely!
 
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The photograph of Doutzen and her son is so pure and beautiful, I love it. Another great season for Tiffany.
 
Doutzen Kroes and her son Phyllon, Imaan Hammam & Dree Hemingway and Langley Fox by Mario Sorrenti (UHQ)



Avax
 
Jameson, Brad and Hudson Kroenig for Holiday Campaign.
Ph.: Mario Sorrenti
OT6yBHRagkM.jpg

credit: https://www.instagram.com/stefanie_stein/
 

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