It's a great concept - although I suspect the only reason why Agyness looks good on the cover is that with the shape of her face, she looks like the other men. She 'fits' with them, as if she's a female GI.
The image from inside, well, she's cleaned-up and back to looking like herself, which I find disappointing, but I appreciate that it's hard to show off couture on a girl covered in desert dirt.