^^Ha Ha!!! I don't get his hype either, but Lucky was quite the coverguy this past season. He is only one of two male models to score more than 1 Vogue cover in a season. (The other one being Marlon Teixeira for Vogue Hommes Paris, September 2012 and Vogue Italia, December 2012.)
You see, this feature is proof that nobody would've been bothered with him if he started out as a brunette. I preferred the blonde hair in a Valley of the Dolls kind of way. Here he looks just like yet another run-of-the-mill male model (and a bit like Julia Nobis), that platinum do gave him the edge to bypass the lot and even rival Justin Bieber.
I actually like the styling in this feature. And the colours looks really good in that landscape shot.
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