heelscatchfire
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Announcing... The 2nd Annual theFashionSpot Awards. Vote NOW via the links below:
Designer of the YearThank you for participating!
VOTING WILL CLOSE 27/12/2024 EOD!
Facebook/Paul SmithPaul shoots his mainline campaign, in the consistent style that he has created over the last three seasons.
Models are captured looking straight, engagingly to camera, often the eyeline directly connecting with the viewer. The simplicity and starkness of the backdrop, allows the viewer to focus solely on the clothes and character of the models.
The lighting for AW12 is softer than that of previous seasons, and the light to dark contrast on the model's faces allow a moodier feeling. Skin tones have a translucent feeling, due to the moodier light applied by Paul.
Photographer: Paul Smith
Art Director: Alan Aboud
Models:
Yannick Abrath
Suzie Bird
vmanmagazine Menswear's most promising young talent @timcoppens (styled by @tomvandorpe) = a perfect way to start FW!
A model prepares backstage at the Richard Chai Love Spring 2013 fashion show during Mercedes-Benz Fashion Week at The Stage at Lincoln Center on September 6, 2012 in New York City. (September 5, 2012 - Source: Neilson Barnard/Getty Images North America)