Coach S/S 2018 by Steven Meisel

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hypebeast.com
 
OMG! Who are these people? None of the shots look good.
 
Brokaw is so predictable. Happy to see Hannah.
This looks very nice. Very Coach. I like it.
 
Lovely, like always. Coach keeps coming up with new NYC backgrounds, which is refreshing while still trying to be coherent.

Everyone looks great. Can't wait to see the rest of the women's shots.
 
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LEA JULIAN, HANNAH MOTLER, GISELE FOX, LORNA FORAN, NISAA POUNCEY

fashionweekdaily.com
 

COACH SS18 AD CAMPAIGN BY STEVEN MEISEL DIRECTED BY FABIEN BARON

Coach 1941 SPRING18 Campaign
Designer: Stuart Vevers
Photographer: Steven Meisel
Fashion Editor/Stylist: Karl Templer
Hair Stylist: Guido Palau
Makeup Artist: Pat McGrath
Casting Director: Ashley Brokaw

Youtube.com
 
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For me the only one remotely of interest is Nisaa - she looks absolutely stunning. The rest can all go home.
 
This is a actually a refreshing cast, so was not expecting Lorna and Nisa! Who I may say looks incredible!
 
How does an insufferable site like Hypebeast already have the campaign??

I think the Coach concept was good when it lasted, it's time to move on now. New York isn't that diverse. Meisel tried here, but the backdrop looks like a greenscreen film. Fake! And I don't know any of the cast. They should get a diffferent casting director.
 
Is that Kiko Arai? Nice to see Lorna there too.
 
Here for Nisaa. Girl has that next level look meanwhile Coach continues their rebrand. They've developed their own visual language at this point season after season. Would be interesting to see something slightly darker with more edge next time. The girls look great regardless...though the leather goods are giving me classic Marc by Marc Jacobs.
 
Everyone looks amazing here and Nisaa is a wonderful surprise.
 
My God, they finally got over the bridge and into actual NY.
 
Uff I don´t like a single model here, they look out of place.
 
I don't know I feel this campaign lacks some star power. It's a bit unremarkable
 
Yep I agree, its lost its impact by now. Despise the backdrops and unremarkable cast.
 
all coach ads look the same, boring
 
Although Ashley's casts have always been fresh, it is always a bit predictable. Couple of white girls with a token black and Asian girl.

And because they always do overhaul of the models, I don't associate any models with Coach. Coach has no muse (don't tell me Selena) and I feel they should have developed a couple by now.
 

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