10 Rules of Style by Jean Touitou of A.P.C.

lucy92

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Follow the Rules: Jean Touitou

The opinionated A.P.C. designer on bad art, what makes a good guest, and men who work out too much.



1.

We’re not living in a very creative era. That’s not good or bad; it’s just the way it is. I think it’s in very bad taste to buy art right now. People should leave it to the hedge-fund owners who want to satisfy their wives. “Hey, I bought a Chinese avant-garde thing.” Good for you.

2.
I think it’s very important to look sexy at home. I hate it when people say, “I will take this to the countryside because it’s not fashionable anymore.” I love being well-dressed when nobody’s looking at me.

3.
At hotels, they always mess up the cleaning. They will do a crease when it’s not necessary. You give them a cotton shirt and they dry-clean it. It smells funny, so you have to rinse it again. So I travel light.

4.
If you can tell a man’s sexuality by the way he dresses—like a “gay” uniform or a “macho” uniform—that’s disgusting.

5.
Nowadays, people work out way too much, and they look like invaders from another planet. A guy who works out two hours a day—focusing on his chest because he thinks it’s sexy—you can’t dress him, even if you send him to the best designer or stylist in the world.

6.
Finance men have money but no taste. They’ll say, “My wife thinks this tie looks good on me.” They don’t focus on what’s beautiful and what’s not beautiful—they leave it to women.

7.
The rock star who uses a personal stylist to dress him should go to jail. If you’re doing rock and roll, you should know how to dress. You shouldn’t need to hire anybody.

8.
Anybody can be a good guest for dinner. When it gets delicate is after one day. The worst guests are the people who come to your place and in the morning they say, “Okay, what do we do today?”

9.
I once wore a pink, ruffled shirt for dinner, and I wish I had never done it. I thought it was funny, but I felt so bad in it I realized I don’t have the humor to deal with ugliness.

10.
After you’re 35, it’s difficult to drink unless you’re running 10 miles a day. I’m not talking one dry martini every Saturday or something. I’m talking three dry martinis a night. And I don’t think that’s possible—it’s too much poisoning. It’s not a very sexy way to talk about drinking, but that’s the truth.

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"I once wore a pink, ruffled shirt for dinner, and I wish I had never done it. I thought it was funny, but I felt so bad in it I realized I don’t have the humor to deal with ugliness."lol
 
I agree with 7 so much!...amusing reading, I think 1. is my favourite :rofl:
 
Umm...I agree with some but not all of this...he sounds kind of full of him self? Not even...I do not know the words...like #1 you are not supposed to by art? Why? :ermm:
 
Umm...I agree with some but not all of this...he sounds kind of full of him self? Not even...I do not know the words...like #1 you are not supposed to by art? Why? :ermm:
What he's saying is that it's become about money...people are buying the art for investment rather than for the creativity. That’s my interpretation anyway.
 
Anybody can be a good guest for dinner. When it gets delicate is after one day. The worst guests are the people who come to your place and in the morning they say, “Okay, what do we do today?”
#8 doesn't make any sense
 
^he means a house guest who comes to your house and then expects YOU to entertain them...too high maintenance....

:P
 
Diamond Star thank you it makes sense now :smile: I thought he meant no one should by art now I was like...well what if you want it? LOL thank you :flower:
 
he does seem a bit ornery in the way some "high-bred" rich people are...

is he one of the faces of the brand in france?

he is not that visible in the USA...id never connected his name to the brand before...
 
Follow the Rules: Jean Touitou

The opinionated A.P.C. designer on bad art, what makes a good guest, and men who work out too much.

The opinionated ta-ta replies ...

1.
We’re not living in a very creative era. That’s not good or bad; it’s just the way it is. I think it’s in very bad taste to buy art right now. People should leave it to the hedge-fund owners who want to satisfy their wives. “Hey, I bought a Chinese avant-garde thing.” Good for you.

Isn't it nice that the hedge-fund folks are supporting the starving artists? Or maybe it's just justice :P

2.
I think it’s very important to look sexy at home. I hate it when people say, “I will take this to the countryside because it’s not fashionable anymore.” I love being well-dressed when nobody’s looking at me.

3.
At hotels, they always mess up the cleaning. They will do a crease when it’s not necessary. You give them a cotton shirt and they dry-clean it. It smells funny, so you have to rinse it again. So I travel light.

4.
If you can tell a man’s sexuality by the way he dresses—like a “gay” uniform or a “macho” uniform—that’s disgusting.

You can tell all kinds of things about a person by their clothes. When orientation shows, I find that helpful information.

This guy doesn't seem to understand that you can have your own approach to things without needing to judge everyone else & make them wrong when they disagree with you :innocent:
 
he does seem a bit ornery in the way some "high-bred" rich people are...

is he one of the faces of the brand in france?

he is not that visible in the USA...id never connected his name to the brand before...

He started APC and is designing it. Looking at the value-driven contemporary art market and the tasteless people who buy into it I can only be in agreement with #1 and I like a lot of contemporary artists, I just can't stomach supporting that bull****. In fact I agree with pretty much everything he says except #10, I just love aging boozers with a touch of class shining through the beautiful wreckage.
 
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I thought this was funny. Reminds me of some people I know, especially the "City Banker" types.
 
2, 6, 7, 8... yes! :lol:

Thanks lucy for posting. :heart:
 

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