Acne Studios S/S 2025 Paris

I will say this every time they present a collection: what happened to this brand is embarrassing.

Years ago, this was a cool attainable brand, similar to A.P.C and Ami but somehow things went left and never came back to what they were. This mess looks no different.
 
the jeans from look 14 and 15 are giving bbl realness, which is perhaps astute commentary on modern body standards, but above all else, unforgivably in-proportionate and incorrigibly hideous
 
I like the leather pieces. This is very JWA-coded, so I’m into it, but sometimes it overlaps with Demna’s Balenciaga, then I don't like that much. But what’s up with Acne anyway? It’s been years, and I still don’t know what this brand stands for. The only thing I know is that it’s considered a 'cool' brand, whatever that means.
 
I like the leather pieces. This is very JWA-coded, so I’m into it, but sometimes it overlaps with Demna’s Balenciaga, then I don't like that much. But what’s up with Acne anyway? It’s been years, and I still don’t know what this brand stands for. The only thing I know is that it’s considered a 'cool' brand, whatever that means.
The brand has clearly lost what they once stood for: Ambition to Create Novel Expressions
 

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