Alexander McQueen S/S 2017 : Vittoria Ceretti by Jamie Hawkesworth

[Cute]

Maybe it's because she's everywhere but.. this is booooring.

 

[guimon]

It looks like a lookbook. They managed to make such an amazing and strong collection look weak. The black and white shots are the only decent ones.

Meh. Gorgeous photo's but there's no spark.

Bit bored by Vittoria. Wish another model had gotten this.

Me too. Some people need to stop acting and pretending like Vitoria is this amazing supermodel who can do wrong and would safe any campaign from being a disaster, cuz that's clearly not the case.

 

[ChimyeeRong]

Beautiful but kinda like editorials.
Since Vogue Italia July 2016 Vittoria has been a really high-exposured model.I like her.

 

[Lax89]

This looks like an editorial in VP. The photoshopping in the b&w close-up shots in is bad. I'm happy for Vittoria though

 

[Benn98]

The only image I am in love with is the full shot of the finale foam dress.

Agreed, but only because I like that dress. I think Vittoria looks great here, and Jamie is trying his best to photograph mediocre collections season after season.

I absolutely loathe Sarah Burton's McQueen. She plunged this brand into irrelevance by recycling the same ideas 'romantic' trite over and over without deviating much. And frankly speaking, I don't think there's a spot in the fashion sphere for this brand anymore. Why should there be when Valentino, and now Dior, churns out an endless supply of floor length sheer dresses?

 

[sixtdaily]

I think many people would like this campaign a lot more if Jamie or whoever is in charge of this had made a better selection of images. Some pictures are too similar and that kind of ruins the final product we have in front of us.

But overall that's a very good campaign (for a very bad collection). I didn't expect Vittoria to get this one but good for her, I think she fits.

Me too. Some people need to stop acting and pretending like Vitoria is this amazing supermodel who can do wrong and would safe any campaign from being a disaster, cuz that's clearly not the case.

Some people need to stop acting and pretending like this campaign is a disaster. Have you seen Balmain? Just Cavalli? This is what a disaster looks like.

 

[Legolas]

It's not a disaster... it's just too vanilla for McQueen, looks like a catalog.

 

[kenndale]

I like most of it, aside of the black and white close ups.

 

[Nepenthes]

Gorgeous, dreamy pictures! They do look like an editorial though, I wish they would have taken this further because the collection was stunning!

 

[Creative]

Vitoria might be beautiful, but gosh, she's such a bad model. So one dimensional.

 

[JaneCurtain]

Nice and unexpected campaign! Love the ones with darker tones.