Area S/S 2026 New York

[vogue28]

VOGUE.COM

 

[Lola701]

I didn’t realized that N.A was named CD of a brand!
Quite odd pairing. I see that he kept a few of his Tom Ford-isms.

It’s not bad. It’s actually rather good in some moments even if some proportions are « weird » but I’m not so familiar with the ethos of brand. But it’s NYC so I guess it’s superior to a lot of things.

 

[aa2005]

When they abruptly announced in February the other guy who cofounded it was leaving the brand completely and we’ve already replaced him it was a bit confusing. Wonder what happened, seems they were doing fine under him but maybe not or some internal struggle? I never liked their clothes and same with this but you can definitely see this guys resume because it’s a bit of a vomit mix of all in a way.

 

[FashionPower]

Basically The Blonds with more emphasis on the day wear...at this point I'd rather go for David Koma / Blumarine

 

[PDFSD]

its too much balenciaga couture on a budget with even less refinement where he last worked before taking on this job.

good luck to selling this stage wear

 

[charmedp321]

I dont Mind this from the brand. Hopefully It catches in the celebrity world. I’d like to see some of these looks in media or red carpet

 

[jeanclaude]

Feels like Demna showing his Gucci debut at NYFW...

 

[Cocteau Stone]

Wait they changed directors? When did this happen, and is this really a brand that warrants the need to do that?

It’s Vaquera, it’s Christian Cowan, and a little bit of Laquan Smith. But I do see a tinge of David Koma from the last few years and even Dion Lee which has gone bust.

 

[tourbillions]

its like 10 different collections in 1.. make up your mind hunny

 

[jeremydante]

Adding the show video, as it was better in motion than looking at the stills.
And in the HQ stills, I will say- it doesn't look as good as I had hoped.

I loved the tied pants concept, that was super fresh and unexpected.
The show is pretty good though. Take a look, if you haven't.



SOURCE: AREA OFFICIAL YOUTUBE CHANNEL

 

[RosesAreRed]

So is it now done by new CD? Was it someone else doing it before? I thought it's someone's personal brand, not a brand that hires CDs... Most of it are show pieces. I can not imagine they are selling most of these pieces... This guy can actually do nice at Balmain, if more edited and better atelier.