Carven F/W 14.15 : Kremi Otashliyska & Gustaaf Wassink by Viviane Sassen

[TheoG]

In keeping with the concept behind his Fall ’14 collection, Carven’s Guillaume Henry looked to Dadaism when creating his Fall campaign. Lensed by Viviane Sassen for the sixth consecutive season, the snaps star models Kremi Otashliyska and Gustaaf Wassink as they pose against surreal, fragmented backdrops in Carven’s Fall wares. “There are three focuses in viewing each image: the background, color element, and model,” Henry told Style.com. “We wanted to create an art image as well as an advertising image, and it was conceived this way. We chose the images to be produced as collages, a technique borrowed from Dadaism with influences from Erwin Blumenfeld. It’s an artistic message—full of reference but also unique.” Have a look at the heady images, which debut above, exclusively on Style.com.

—Katharine K. Zarrella

style.com

 

[fashionlover2001]

Wow! Exquisite!

 

[GIVENCHYlover]

Cool

 

[gossiping]

love this, hopefully the collection itself will grow on me because of it

 

[TREVOFASHIONISTO]

Viviane is just perfect for Carven

 

[VogueGirl8910]

Viviane is a true artist.

 

[FashionFanatico]

supercool. very good cast.

 

[ktlorai]

I usually don't like colour pop, but this is beautiful! loves these ads

 

[kewkaw]

great and creative campaign

 

[5 8 6]

Exquisite is the right word for this, it perfectly captures Henry's spirit for Carven.

 

[gossiping]

Carven Facebook

 

[AlbertNoir]

So cool!!!! Much better than MANY other BIG campaign so far!

 

[Emmanuelle]

Perfect for Carven