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I might be incorrect, but I don't think this is the Spring Summer campaign? I believe it is a capsule collection called "Nightclubbing". Most of the clothes are a variation on the Autumn Winter show from last year.
^^^ The menswear branding is leagues upon leagues above the women’s.
(LOL at the heinous double-C logo design that resembles the cheapest/tackiest of doorknockers that you’d find maybe as a failed logo mockups for some gaudy brand like Juicy Couture/Affliction/Baby Phat back in the mid-2000s. Is he trolling or serious???)
I've been seeing his Celine ads all over LA recently, in addition to seeing more people using Celine bags around town. I won't complain as I've always enjoyed his photography.
It seems that his Celine has finally picked (ever since that Tik Tok mens collection last year) and that Gen Z tik tok fashion boys finally learned about 2000s Dior Homme and are now Slimane-heads.
I think Slimane's trajectory from Yves Saint Laurent to Dior to Saint Laurent to Celine is very much based on consistency and a certain regard of minimalism and glamour and his images are also evocative of his progression and his inherent keen sense of great style. I just love Hedi.
This is the official Spring Summer campaign, with Kaia Gerber. (The Sara Grace Wallerstedt campaign is not the Spring Summer collection, its just a campaign for social media channels featuring clothes from previous seasons).
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