Chanel Eyewear S/S 2025 : Margaret Qualley, Nana Komatsu, Lupita Nyong'o & Kendrick Lamar by Karim Sadli

He is perfect for Chanel!
A bit bittersweet for Virginie as she is the one who brought him to the house. I can’t wait to see him in Blazy’s designs though.

They should relaunch Allure pour Homme in a big way and have him as the face of the fragrance.

He photographs well!
 
Kendrick Lamar:


I thought Kendrick was already an ambassador for Chanel?
He's been wearing Chanel pieces since Virginie was there, and also helped out with 'The Button' couture staging with Dave Free, having been featured in the runway BTS/after show videos. Happy for him, thought he was already signed as ambassador though.
 
That’s almost either a skincare or foundation campaign. Everybody looks great.
I thought Kendrick was already an ambassador for Chanel?
He's been wearing Chanel pieces since Virginie was there, and also helped out with 'The Button' couture staging with Dave Free, having been featured in the runway BTS/after show videos. Happy for him, thought he was already signed as ambassador though.
He was a friend of the house…
 
You couldn't make me dislike a Chanel campaign photographed by Karim Sadli. It all just works so wonderfully well, and the subjects always look fantastic via Kadli's lens. No fan of Kendrick Lamar but I'm loving this. Lupita Nyong'o looks stunning, and the smile of Margaret Qualley gives me life. I'm here for this... :heart:
 
Kendrick stands out, great styling on him. I wonder if they're going to push the "we officially don't do mens but it's available in your size" (a la Miu Miu) via their PR/celeb strategy under Matthieu. The guy who was doing celebs at BV is going to Chanel with him, and he did an incredible job there so we shall see.
 

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