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Surprising. That's the first time she ever walked for JPG and good seeing her. I still don't understand what is happening to her. She lost her status. She went from being a IT girl to being a "basic" model with basically no shows.
net-a-porterIn the season’s sexiest after-dark looks, model DAPHNE GROENEVELD is a glittering modern-day heroine. She talks about her stellar rise to the top with EVE CLAXTON.
The first time Daphne Groeneveld met designer Tom Ford, it was on a cover shoot for Vogue Paris, back in 2010. “It was a big deal for me,” the model recalls. “I was 15 at the time and so nervous.” With only two modeling jobs under her belt, the Dutch schoolgirl suddenly found herself at the beating heart of fashion, clad in the designer’s ready-to-wear, styled by the magazine’s then editor-in-chief, Carine Roitfeld, and photographed by the revered Mert and Marcus.
It was a highly pressurized shoot, signaling Ford’s dramatic return to womenswear with his own-name label after a six-year break. But far from being intimidating, he put the young Groeneveld at her ease. “He has a lot of respect for models,” she says. “I really loved shooting with him because he made me feel so comfortable.”
That cover – featuring Ford standing behind Groeneveld, her head thrown back and eyes closed – was the teenager’s first, and it was a career-making moment: the following season, she walked for major brands including Givenchy, Chanel and Dior. In the five years since, she has appeared on the cover of Numéro, Harper’s Bazaar, i-D and Love, and fronted Roberto Cavalli, Louis Vuitton and Miu Miu campaigns, among many others.
Five years later, age 20, she finds herself starring in the “incredibly supportive” Ford’s SS15 ready-to-wear campaign alongside model Binx Walton, shot by Inez and Vinoodh and styled again by Roitfeld. A stellar team, for a stellar campaign. “We all went out to LA for the shoot,” Groeneveld describes of the glam-rock-inspired images. “Tom was there, of course. He’s such a gentleman. He always knows exactly what he wants, so that makes my job easy.”
Ford’s involvement, Groeneveld reveals, is consummate: “He has a picture and a mood in his mind. He picks the outfits, fixes them for your body, and pins them himself. He wants you to look the best.”
Today, Groeneveld is sitting in an airy room at her modeling agency, Women Management, in New York. Without makeup, her features – even her famous pout – seem softer and more girlish. As she speaks, she runs her fingers through her long, honey-blond hair. With her accented English, she comes across as a sweet and grounded young woman, whose head has yet to be turned by her success.
Groeneveld credits that to her upbringing in Voorschoten, Holland, a small village outside Amsterdam. Her mother and father – an optician and fabric company worker – created a home life for Groeneveld and her brother that was loving and secure. “My parents were very protective,” she says. “I was first scouted at 12 years old; we all agreed I was too young.”
A couple of years later, however, on a shopping trip in Amsterdam with her mother, Groeneveld was scouted again. This time, with her parents’ blessing, she decided to give modeling a try. “My mom used to travel with me all the time,” she recalls. “It was a good thing because this business can be tough, especially on young girls. My parents always taught me beauty is from the inside; just be yourself and that’s going to show.”
Even so, Groeneveld has had her struggles with self-image. “I used to read all the blogs and what people thought about me,” she says. “Most were positive but some were negative and it was a challenge, because at 15 and 16 years old you’re still insecure about yourself; about your body, about your face, everything. My mom used to tell me, ‘You’re good the way you are and don’t even listen to the comments.’ Now I’m okay with it. Everyone can have their opinion.”
She posts to social media, but being “kind of over it” led to a brief Instagram hiatus recently: “I was living with my phone [in my hand] all day. [You go] to shows and everyone’s on their phones taking selfies – no one’s talking. But in some ways Instagram is a good thing: you see what everyone’s up to. It’s part of the business now.”
When she’s not working, she is committed to staying healthy. She works out daily and often dines at her favorite vegan restaurant, Pure Food and Wine, not far from her apartment in Chelsea. It is a way of life that may provide the next step after modeling. “One day I’d like to be a nutritionist,” she muses, “to help young women have a healthy lifestyle. It’s so important.”
As far as her personal style goes, Groeneveld confesses she is something of a work in progress. “I haven’t really found my look yet,” she smiles. Today, she’s wearing an army-green Zara duster coat, with a black T-shirt and matching maxi skirt with sunglasses by Tom Ford.
As the latest model to front a Ford campaign, Groeneveld often wears his clothes to events. She attended last month’s CFDA awards in one of the designer’s ultra-sexy tuxedos. Shirtless, with a plunging neckline and wide-leg pants, she left an indelible image, topping many Best Dressed lists.
That same night, as Ford’s nomination was announced for Menswear Designer of the Year, a giant image of Groeneveld, her long limbs draped around male model Lucky Blue Smith, appeared on the screens. “It was crazy to see myself that size,” Groeneveld smiles, “but Tom won the award, so it was a great moment.” It surely won’t be the last for that striking face and the woman behind it.
Where is she? No shows yet huh.