Can’t figure if this is a tribute or blatant ripoff of Hedi’s Dior Homme campaign back in the day— down to the angle and color-corrected gradient shade of the sky…
It’s nice enough though, and likely the strongest DH campaign under that designer-of-wallpaper, Kris.
I remember a time when KVA started and when he had some of the hottest male models at the time. He brought back the athletic model before Tisci.
This shows that Hedi's vision was so strong that even a decade later, it still works.
But KVA is clever. By taking it back to Hedi, maybe the Saint Laurent customer will comeback to DH.
Hold up, since when does Dior do denim?? Not denim for the mainline, as a mere creative whim. Denim, to rival established brands, CK?? Odd.
Maybe they found that they're getting too little male dollars.
I don't like any of the actual shots because it looks too much like Willy Vanderperre!
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