Exclusive: Google Ranks Top-Searched Models and Fashion Trends
Earlier today, Google released the results of its annual A Year in Search, spotlighting the people, places, and trends the Internet has been stalking online throughout 2014. Featuring everyone from Jennifer Lawrence (the most searched person) to Rihanna (the most searched red-carpet dress), these results represent an aggregation of trillions of searches users asked Google throughout the year. But we wanted to know how the specific models and terms we have obsessed over all year long ranked, so Google made a curated search for Style.com, featuring the best of the best.
The most Googled fashion trends are determined via data from the searches with the highest spikes of the year. Normcore might not be the word of the year, but being shut out of the Oxford English Dictionary didn’t stop the fashion movement from trending—hard—online. In fact, this decidedly average fad has officially scored the number-one spot on the list as the most Googled fashion trend of 2014. Meaning, despite the fact that normcore was everywhere (in stores, on the runways, and in real life), people still wanted more details. Other top-searched trends included buzzy Internet terms health goth, althleisure, and wearables, as well as plain old products like crop tops and over-the-knee boots.
While the top trends are no big surprise, the most Googled models might be. In a year that arguably belongs to Kendall Jenner, it’s actually Kate Upton who heads the list of the top 20 fashion models. She’s followed by Kendall Jenner, at number two, then Miranda Kerr, Heidi Klum, Gisele Bündchen, and Kate Moss. Although it’s assumed that fellow Insta-girl models would clock in high on the list like Jenner, they came in unexpectedly low. Gigi Hadid was the eighth most-searched, followed by Karlie Kloss at nine and Hailey Baldwin at 15. But perhaps most shockingly, they all beat out Cara Delevingne, who came in at number 16. She might be big on Tumblr (and immortalized as a wax figure), but when it comes to search, people still just want to keep up with the Kardashians…and Upton.
See the entire list of the top 20 models and fashion trends for Style.com, below, then click here for more of Google’s A Year in Search results.
Top 20 Fashion Models
1. Kate Upton
2. Kendall Jenner
3. Miranda Kerr
4. Heidi Klum
5. Gisele Bündchen
6. Kate Moss
7. Behati Prinsloo
8. Gigi Hadid
9. Karlie Kloss
10. Naomi Campbell
11. Alessandra Ambrosio
12. Lily Aldridge
13. Chanel Iman
14. Doutzen Kroes
15. Hailey Baldwin
16. Cara Delevingne
17. Jourdan Dunn
18. Coco Rocha
19. Bar Refaeli
20. Joan Smalls
style.com
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Where are Adriana Lima & Candice??
That drawing is absolutely stunning. She is extremely talented.
