FCUK Friction Fragrance : Lindsay Lohan & Petey Wright by Yu Tsai

lucy92

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heh, this press release is funny! :P

source: fcukfriction.com

Lindsay Lohan is no stranger when it comes to appearing in an ad campaign, so it's no surprise FCUK chose an image of the actress from her infamous spread for Muse magazine for their new fragrance "Friction." Modeling alongside male model Petey Wright, Lindsay was shot by fashion photographer Yu Tsai, the same photographer who shot her stunning nude spread for Playboy

fric-tion noun \’frik-*‐shen\

what better way to describe a fragrance that generates so much heat?

fcuk has once again shocked, amused and provoked buzz worthy chat with friction, the newest fragrance duo to join the bold and seductive fragrance dynasty. fcuk friction is an alluring blend of fresh citrus, sensual musk and warm woods - scents with addictive notes that pique all five senses and leave you begging for more...
 

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The 'FCUK' brand identity, limping along like a bad joke from the late 90s.
 
I still don't know why this brand still exists. Even for the brand-obsessed teenagers, there are superior options than FCUK.
 
....was this the Lindsay Lohan / Petey Wright editorial they used as the campaign photo?
 
The branding of FCUK is so dated and so 90's.

And the one thing that is annoying the hell out of me is the hair just randomly covering her face.
 

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