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GapStudio launches with Collection 01 designed by Zac Posen and fashion campaign shot by Mario Sorrenti with styling by Alastair McKimm
Gap today announced the launch of GapStudio — a new segment that represents the highest expression of the iconic American brand in terms of style, craftsmanship and quality, created inside Gap’s New York HQ with Collection 01 designed by Zac Posen, launching April 3. GapStudio showcases expert tailoring, intricate details and a modern take on American style – setting the foundation for GapStudio’s ever-evolving exploration of fashion, art and creativity.
“For over 55 years, Gap has been a canvas for creativity, allowing creators to reinvent Gap classics as personal expressions of style. Now with GapStudio, we’re taking that legacy to the next level,” said Mark Breitbard, President and CEO, Gap brand. “GapStudio creates both accessible, coveted retail collections and exclusive, one-of-a-kind designs that celebrate self-expression and solidify Gap’s place in culture.”
GapStudio Collection 01 is brought to life through a campaign photographed and directed by fashion photographer Mario Sorrenti, with styling by Alastair McKimm, featuring supermodels Alex Consani, Imaan Hammam and Anok Yai.
“GapStudio is where craftsmanship, creativity and culture come together. Inside Gap’s New York HQ, we’ve built a creative studio where I’ve designed looks for the red carpet, and where we’ll continue to collaborate with visionary talent in the future,” said Zac Posen, Gap Inc. Executive Vice President and Creative Director. “GapStudio Collection 01 reflects that vision — blending tailoring with innovative denim treatments that sculpt and refine the fabric in new ways. This is just the beginning."
This collection features wardrobe essentials through Posen’s distinct approach to drape, tailoring, and construction — bringing a new level of craftsmanship to Gap’s signature textiles:
The Denim Tailored Trench Coat ($248), Double-Breasted Denim Blazer ($178) and matching separates, including a High Rise Denim Sailor Pant ($128) and Denim Sailor Skort ($118) showcase new proportions and finishes.
The Poplin Maxi Shirtdress ($158), which sold out upon its limited release last spring, returns in two new colorways.
Classic Gap colorways like navy and khaki are reimagined alongside a signature “pop-orange” hue, paying homage to the brand’s roots in San Francisco.
GapStudio Collection 01 retails from $78–248 and launches globally beginning April 3, 2025 ...
via gapinc.com

via fashionista.com
Gap today announced the launch of GapStudio — a new segment that represents the highest expression of the iconic American brand in terms of style, craftsmanship and quality, created inside Gap’s New York HQ with Collection 01 designed by Zac Posen, launching April 3. GapStudio showcases expert tailoring, intricate details and a modern take on American style – setting the foundation for GapStudio’s ever-evolving exploration of fashion, art and creativity.
“For over 55 years, Gap has been a canvas for creativity, allowing creators to reinvent Gap classics as personal expressions of style. Now with GapStudio, we’re taking that legacy to the next level,” said Mark Breitbard, President and CEO, Gap brand. “GapStudio creates both accessible, coveted retail collections and exclusive, one-of-a-kind designs that celebrate self-expression and solidify Gap’s place in culture.”
GapStudio Collection 01 is brought to life through a campaign photographed and directed by fashion photographer Mario Sorrenti, with styling by Alastair McKimm, featuring supermodels Alex Consani, Imaan Hammam and Anok Yai.
“GapStudio is where craftsmanship, creativity and culture come together. Inside Gap’s New York HQ, we’ve built a creative studio where I’ve designed looks for the red carpet, and where we’ll continue to collaborate with visionary talent in the future,” said Zac Posen, Gap Inc. Executive Vice President and Creative Director. “GapStudio Collection 01 reflects that vision — blending tailoring with innovative denim treatments that sculpt and refine the fabric in new ways. This is just the beginning."
This collection features wardrobe essentials through Posen’s distinct approach to drape, tailoring, and construction — bringing a new level of craftsmanship to Gap’s signature textiles:
The Denim Tailored Trench Coat ($248), Double-Breasted Denim Blazer ($178) and matching separates, including a High Rise Denim Sailor Pant ($128) and Denim Sailor Skort ($118) showcase new proportions and finishes.
The Poplin Maxi Shirtdress ($158), which sold out upon its limited release last spring, returns in two new colorways.
Classic Gap colorways like navy and khaki are reimagined alongside a signature “pop-orange” hue, paying homage to the brand’s roots in San Francisco.
GapStudio Collection 01 retails from $78–248 and launches globally beginning April 3, 2025 ...
via gapinc.com




via fashionista.com