Gucci Cruise 2025 London

[Lola701]

Yeah, there’s a lack of focused vision, of message.
Even the decision to show in London…

The collection is very La Dolce Vita in a sense: ballet flats, easy silhouettes. This collection should have been shown in Portofino or that type of destination. It should have been only about the ballet flats and not those dated creepers.

A lot of looks should have been edited out but most of all, there are 2 different women walking this runway. And it makes the whole thing even less convincing.

Gucci needs a better casting too. Alessandro could afford a casting of nobodies when he did grand shows or weird gimmicks but Ancora man is not that type of guy.

His clothes are not special enough and don’t have anything substantial to say in terms of culture or creativity that he needs that extra layer of glamour on his shows!

With the sleepy music on top? Oh it’s a mess!

But, I think that if Kering does things well, this collection has items (ballet flats & Jackie) that could help the brand.

 

[Deleted member 1957]

Its not the worst collection every shown, there ar epieces that everyday people will wear and look expensive and the flowy Valentino-esque closing looks aren't bad. The problem is you have to search real hard for the decent pieces in a sea of questionable looks that lack balance. Waiting to see them in the real world styled by stylish people.

 

[Cocteau Stone]

There's something so off about his choice of colours. Those pastels are putrid, and make me think of cheap home brand ice cream. So many stores (high end to high street) are pushing these shades though, and there's a modicum of some retail appeal here as it is so dull and digestible.

He does happen to choose the most emotionless shades and fabrications so nothing has much substance or even longevity to them. It all ends up looking so run of the mill. The collection is just a strange series of Jane Birkin knock offs in Chloe or Biba running around 60s to early 70s SoHo with a vacant look on their face. It's obvious and one dimensional, which is fine, they just need to stop making it seem like it way more profound than it really is.

I mean, even Ford, Giannini and Alessandro to an extent didn't attempt to extrapolate their Gucci this far to push it. They just committed and went for it.

I'm also still really confused with where this fits in with the rest of his Gucci image wise. I know it is just a pre-collection, but every new thing presented or released by/under him I get more and more lost as to what he is trying to do. I'm still trying to figure out where that Daria campaign fits in with his Gucci world, alongside the store revamps...

 

[Alquimista]

This is Gucci Paris x Chloe, not Gucci Londra. How do you copy the most praised collection from last season and expect people to not notice it? The solid, utilitarian outerwear with the soft transparent fabrics. Sabato, we're not dumb. All the decorations, prints fail to impress too.

The presentation has to be one the saddest ever. The funeral music, the slow walk. They could at least tell the models to smile and pose but I know that's a mortal sin in "intellectual" fashion (I put it in quotes, don't kill me).

I saw the Bloomberg video about Gucci and it's hard to see how this collection is going to push the brand forward. They don't have a new strong candidate for a classic - the ballet flats? - and the fashion side is a total derivation of a french brand and Michele's leftovers.

Also some fabrics look like cardboard. This looks so heavy.

 

[fenty]

This is diabolical...

 

[Phuel]

Shoot…. I was looking forward to seeing his signature meme of hugging himself swaying rapturously like a 13yo girl who’s found Jesus at Christian camp to “The Power of Love”, but no sadly no dice...

Was hoping there would be pics posted by now so I didn’t;t have to watch the show (that looks like it was shown by the staircase of some random underground parking lot where sad vegetation still grew left unchecked, instead of the Tate LOL). And just as the random, generic setting, his Gucci is essentially any given department-store’s in-house label interpreting all the trends of the moment— mixed with outlet basics. It’s all just so nondescript, gentrified fashions for in terms of design. It’s Zara with no personality but a hefty pricetag (with the last sherbet looks of anorak worn over flowing chiffon trains being the suburban department store versions of Tom Ford’s Gucci when Tom had mink lined nylon parkas worn over layers of flowing chiffon gowns)). At least the garments look well-constructed, unlike a certain DIY-beginner at McQueen… Eh. These are such basic b!tches LMFAO

 

[Nimsay]

Sabato made Tim Blanks actually express an opinion.

 

[TaylorBinque]

It is a disservice to himself to show this in London. This could have been shown in Milan or perhaps Como. The clothes are not as offensive as the styling. The way everything was styled make it even more boring. The bags and shoes are getting stronger. But with this kind of direction, it's not going to inspire people to walk into their stores.

 

[Kanzai]

Taking the bows as if he had just saved the world lmfao, I wish I possessed such confident attitude in life.

Louis Vuitton Cruise show in Barcelona upcoming will eat these damn things alive, can't wait !!!

 

[matheus_s]

By BOF

• TIM BLANKS

I’m almost seduced. The perplexing thing is, I might have a better idea of who Sabato De Sarno is as a person, but I still can’t work out where he stands as a designer, or who he intends his designs for.

The vast concrete Tanks were swaddled in a mass of greenery. Man and nature. Duality in its most elemental form. Maybe I should just shut up and swallow the metaphor.

​

this is everything I needed. case closed

 

[Nimsay]

Mmmm yes sabato is unlikable. Hes honestly tho perfect for the younger client. Hes kinda just like them. Extremely out of touch and obscure but swearing they are modernity

Bringing obscure actors from some basic b*tch gay movie screams never had sh*t energy.

 

[donyan]

I agree that the location did the collection a huge disservice, and I’m intrigued by the fact that no one in the team saw this. It would have worked so much better in a more romantic setting somewhere in Italy than a vast concrete bunker in London. There really seems to be no clear opinion about anything, just slapdash decisions constantly going into different directions. How this is possible in a brand as important and colossal as Gucci I have no idea.

 

[GivenchyAddict]

If Alastair McKimm does not have black clothes, he does not know how to style at all. Such an overrated stylist…

 

[reese06]

I hate to have to take up for Sabato but for people complaining about him smiling and being happy, do you expect him to come out for his bow like a wallflower and exhibit insecurities. That would be a worse look.

He likely knows that he is in over his head, suffering from imposter syndrome and was offered the opportunity of a lifetime.

It's such a silly critique.

 

[tourbillions]

his tenure is giving raf simons at dior or clare at givenchy. well made and o.k. clothes but no vision, no fantasy

 

[TomBlanksFullFatMiuMiu]

If Alastair McKimm does not have black clothes, he does not know how to style at all. Such an overrated stylist…

Funny enough he styled Saint Laurent, BV and now at Gucci... their first couple of seasons
I wonder why? Maybe he knows someone at Kering?

 

[fenty]

this is everything I needed. case closed

real journalism is making its comeback!! no more *** kissing for invites & pr

 

[plentyofhorns]

front page of the mobile site. This venue with the plants is so ugly not sure how serving “under a bridge” is going to elevate the brand…

 

[TomBlanksFullFatMiuMiu]

View attachment 1270229
This is diabolical...

Looks like they dropped the look from the preview? The blue checked one with the circle neck?

Every look from this beading checked section was in a different colour and shape. What a mess!
Can he not at least copy NG, Anthony Vaccarello or JW's formula, just make different colour ways?

 

[TomBlanksFullFatMiuMiu]

front page of the mobile site. This venue with the plants is so ugly not sure how serving “under a bridge” is going to elevate the brand…

View attachment 1270454

I don't understand the venue choice, can they not show at the Savoy Hotel? At least that's on brand and they can talk about the luggage story?

Is Sabato thinking about this ad for the last section but failed?