H&M looks for a Replacement (Vogue Web site Article)

[Jadee]

Who said it would?

The article.

Is Mariacarla Boscono the next Kate Moss?

 

[sofialuv]

Give me Kate Moss everyday over MariaCarla!!!!

 

[johnnykenton]

true story liberty.

 

[fouroclock]

I think Stam would be the perfect pick. She just has the nonchalant teengar look.

Or Heather. Or Caroline Trentini.

But out of the two that they chose, I'll go for Maria Carla. She shows youth and personality that's much needed and that teenagers can appeal to more.

 

[Kimkhuu]

They like "big names", so they should go for either Gemma Ward or Daria Werbowy...... but daria is already doing Zara so....

Maria Carla is a great choice though, love her... it's going to be a very wise career move for her...

 

[peacelover142002]

cintia would be better.

 

[fezbatik]

I am in!!

I adore Mariacarla.

ditto.

Does anyone know if the Stella line will be sold in Canada??? I guess I could call them....I'm lazy today. It comes out in November, non?

 

[iluvjeisa]

MariaCarla is a great model, but I think she would be a hilarious replacement in this particular instance. As would Heather or Michelle Buswell. Gemma seems like the logical choice to me. Or Sasha or Anja maybe?

 

[softgrey]

thanks for posting jssy...
i think both girls are great...

i agree that maria carla will probably be the one who gets it though...

 

[Stylephox]

Maria Carla would be awesome.

 

[iluvjeisa]

Now it's official - It's MariaCarla who nabbed the campaign. She's being called "the wholesome Italian girl" in Swedish media. sooooo funny

 

[iluvjeisa]

OMG - after searching on the internet for MC Swedish media are referring to her as a nude model instead. LOL!

 

[Elli]

I just read in a swedish newspaper that Boscono will replace Moss in the commercial directed by Johan Renck, but there will be NO model in the ads........according to the newspaper of course.

the ads are gonna Suck without a model........

 

[smartarse]

I can't MariaCarla officially replaced her.

 

[boho_babe]

Mariacarla will do a great job

 

[Sloan]

Italian model replacing Kate Moss

STOCKHOLM, Sweden -- Italian model Mariacarla Boscono will replace Britain's Kate Moss when Swedish clothing chain Hennes & Mauritz launches a new collection.
H&M dropped Moss last month after British tabloids published photographs of her allegedly using cocaine.
Boscono will appear in TV commercials for a limited collection designed by Stella McCartney which goes on sale in November, the company told The Associated Press.
However, no model will be featured in posters and newspaper ads for the collection, H&M spokesman Liv Asarnoj said.
Instead, the ads -- which were originally intended to feature Moss -- will use a "graphical solution," she told AP, adding that McCartney was involved in selecting Boscono.
A limited women's collection of about 40 items designed by McCartney -- daughter of Beatle Paul McCartney -- will go on sale in 400 stores on November 10.
Last year, H&M released a similar collection designed by Karl Lagerfeld, which sold out in a few hours in many stores worldwide, AP said.
Following newspaper reports in September, supermodel Moss issued an apology to "all the people I have let down."
"I take full responsibility for my actions. I also accept that there are various personal issues that I need to address and have started taking the difficult, yet necessary, steps to resolve them," Moss said in a statement.
"I want to apologize to all of the people I have let down because of my behavior, which has reflected badly on my family, friends, co-workers, business associates and others," she said. (Full story)
Copyright 2005 CNN. All rights reserved.This material may not be published, broadcast, rewritten, or redistributed. Associated Press contributed to this report.

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http://edition.cnn.com/2005/WORLD/europe/10/25/moss.replacement

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